The Media Minister believes it's important to watch the moves made by Australia in its new deal with Microsoft.
An agreement's been made between Microsoft and the media company Nine.
It'll see the tech giant pay to reference journalists' work from its masthead content, including the Sydney Morning Herald and the Financial Review.
Paul Goldsmith told Mike Hosking the first point of call for Kiwi businesses is to talk to each other.
He says we can learn from Australia's approaches, see what works, and shamelessly borrow what works well.
Goldsmith says New Zealand media companies should be hustling similar deals, and if that doesn't work, the Government could get involved down the track.
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