New Zealand's top cycle trails are pumping more than $1.2 billion a year into local economies. 

New data shows visitor spend attributed to the country's 23 Great Rides jumped 35% compared to 2021. 

Nights spent in nearby accommodations are up 25% at around 4.5 million. 

Ngā Haerenga NZ Cycle Trails CEO Janet Purdey told Mike Hosking they’re marketing into Australia and the United States, and they plan to bring a lot more internationals into the country to do the trails. 

She says the global market is estimated to be US$234 billion in 2030, and they want a piece of that. 

LISTEN ABOVE 

New Zealand's top cycle trails are pumping more than $1.2 billion a year into local economies.&nbsp;
New data shows visitor spend attributed to the country's 23 Great Rides jumped 35% compared to 2021.&nbsp;
Nights spent in nearby accommodations are up 25% at around 4.5 million.&nbsp;
Ngā Haerenga NZ Cycle Trails CEO Janet Purdey told Mike Hosking they’re marketing into Australia and the United States, and they plan to bring a lot more internationals into the country to do the trails.&nbsp;
She says the global market is estimated to be US$234 billion in 2030, and they want a piece of that.&nbsp;
LISTEN ABOVE&nbsp;

Open your mind to the world with New Zealand’s number one breakfast radio show.

Without question, as New Zealand’s number one talk host, Mike Hosking sets the day’s agenda.

The sharpest voice and mind in the business, Mike drives strong opinion, delivers the best talent, and always leaves you wanting more.

The Mike Hosking Breakfast always cuts through and delivers the best daily on Newstalk ZB.

Open your mind to the world with New Zealand’s number one breakfast radio show. Without question, as New Zealand’s number one talk host, Mike Hosking sets the day’s agenda. The sharpest voice and mind in the business, Mike drives strong opinion, delivers the best talent, and always leaves you wanting more. The Mike Hosking Breakfast always cuts through and delivers the best daily on Newstalk ZB.

Open your mind to the world with New Zealand’s number one breakfast radio show.

Without question, as New Zealand’s number one talk host, Mike Hosking sets the day’s agenda.

The sharpest voice and mind in the business, Mike drives strong opinion,...

The Mike Hosking Breakfast

Janet Purdey: Ngā Haerenga NZ Cycle Trails CEO on the Great Rides delivering over a billion dollars into regional economy

https://api.omny.fm/orgs/7784f840-c291-422a-924b-ad9000bbad71/clips/f98c8b1e-1040-4ae1-8177-b39a01540e16/transcript

Advertisement