Michael Ramsey is the co-founder of STRONG Pilates alongside Mark Armstrong in 2019, has built a global fitness brand that blends traditional Pilates principles with high-intensity, low-impact cardio training. With a Master of Commerce in Marketing from RMIT University and experience owning F45 franchises, Michael has extensive expertise in brand strategy, business development, and digital marketing.


STRONG Pilates is rapidly expanding, with recent launches in the USA, Japan, Singapore, and Dubai - and there’s no sign of slowing down. In our conversation, we discussed what makes STRONG Pilates unique, the key lessons Michael gained from his experience with F45 franchises, and the right approach to scaling a business. We also explored the power of building a brand and community, his biggest entrepreneurial insights, and what’s next for STRONG Pilates.


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Michael Ramsey is the co-founder of STRONG Pilates alongside Mark Armstrong in 2019, has built a global fitness brand that blends traditional Pilates principles with high-intensity, low-impact cardio training. With a Master of Commerce in Marketing from RMIT University and experience owning F45 franchises, Michael has extensive expertise in brand strategy, business development, and digital marketing. STRONG Pilates is rapidly expanding, with recent launches in the USA, Japan, Singapore, and Dubai - and there’s no sign of slowing down. In our conversation, we discussed what makes STRONG Pilates unique, the key lessons Michael gained from his experience with F45 franchises, and the right approach to scaling a business. We also explored the power of building a brand and community, his biggest entrepreneurial insights, and what’s next for STRONG Pilates. You can subscribe to the Mentored newsletter here:&nbsp;<a href="https://mentored.com.au/newsletter-sign-up" rel="noopener noreferrer" target="_blank">https://mentored.com.au/newsletter-sign-up</a> <a href="https://www.facebook.com/groups/mentormarkbouris/" rel="noopener noreferrer" target="_blank">Join the Facebook Group.</a> Follow Mark Bouris on&nbsp;<a href="https://www.instagram.com/mark_bouris/" rel="noopener noreferrer" target="_blank">Instagram</a>,&nbsp;<a href="https://au.linkedin.com/in/markbouris" rel="noopener noreferrer" target="_blank">LinkedIn</a>&nbsp;&amp;&nbsp;<a href="https://www.youtube.com/channel/UCPX01K1JgNS5pyzUtwtCtsQ" rel="noopener noreferrer" target="_blank">YouTube.</a>&nbsp;<hr>

Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth. Some business owners are on the way up and enjoying new success, others are at a turning point. Mark digs into their stories and finds out why they set out to create their own path, their challenges and where they go from here. Based on his own personal experiences and learnings, he also passes on his own guidance on how to take their business to the next level.

Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth. Some business owners are on the way up and enjoying new success, others are at a turning point. Mark digs into their stories and finds out why they set out to create their own path, their challenges and where they go from here. Based on his own personal experiences and learnings, he also passes on his own guidance on how to take their business to the next level.

Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth.  Some business owners are on the way up and enjoying new success, others are at a turning point.  Mark digs into...

The Mentor with Mark Bouris

#479 Scaling Smart: The blueprint behind STRONG Pilates’ success with Michael Ramsey

https://api.omny.fm/orgs/2fb3740d-3436-44af-8cc0-a91900716aa5/clips/2f21cf5e-dc80-45b4-9933-b30500505f55/transcript

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