Exercise physiologist Dr Noel Duncan is changing the way we look at our health. His business, SiSU Health, manufactures self-service health stations that allow you to complete your own health check in just 4 minutes, assessing things like blood pressure, heart rate and diabetes risk. I ask Noel how Aussies are taking to this new way of assessing our health, what the opportunities are in the growing preventative health market, whether his revenue model is sustainable and how he builds customer trust when it comes to collecting data.

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