After graduating from uni and entering the corporate world, high school mates Robin McGowan and James Wakefield struggled to find suits and shirts that not only fit well but didn’t break the bank. So in 2011, they launched InStitchu, selling made-to-measure menswear at an affordable price. I talk to Robin and James about how they made their idea a reality without any experience in the fashion industry and how automated technology has become the backbone of their business, allowing them to cut down on production times and keep their overheads down.

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Want to grow your business and stay ahead of the pack? Access Mark Bouris' Masterclasses.

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After graduating from uni and entering the corporate world, high school mates Robin McGowan and James Wakefield struggled to find suits and shirts that not only fit well but didn&rsquo;t break the bank. So in 2011, they launched InStitchu, selling made-to-measure menswear at an affordable price. I talk to Robin and James about how they made their idea a reality without any experience in the fashion industry and how automated technology has become the backbone of their business, allowing them to cut down on production times and keep their overheads down.
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Got a question or comment for Mark? <a href="mailto:support@mentored.com.au">Send an email</a>.&nbsp;

Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth.  Some business owners are on the way up and enjoying new success, others are at a turning point.  Mark digs into their stories and finds out why they set out to create their own path, their challenges and where they go from here.  Based on his own personal experiences and learnings, he also passes on his own guidance on how to take their business to the next level.

Mark Bouris speaks to business owners and entrepreneurs, finding out what makes them tick and their plans for growth.  Some business owners are on the way up and enjoying new success, others are at a turning point.  Mark digs into...

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