The Mentor with Mark Bouris#388 From Condoms to Pimple Patches: Michael Porter's Journey of Innovation and Success
Michael Porter's family runs Australia's leading condom business – Four Seasons.
Porter's background in Marketing & PR, having previously worked for Ogilvy & M&C Saatchi, has developed his ability to seek out opportunities in and outside of the family business.
He established Skin Control in July 2019 whilst helping grow the Four Seasons condom brand (taking a page out of the Wizard book - one of the ads created was banned from Aussie TV.)
Over the past 12 months, Skin Control has grown by over 175% year on year and sells a packet of Pimple Patches every 10 seconds.
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