Join host Nick Constantino as he chats with the team from Zero FG, a dynamic startup energy drink company. Discover how Zero FG emerged during the COVID-19 pandemic and created a unique lifestyle brand. Learn about their product development journey, marketing strategies, and the challenges they've faced in the competitive energy drink market. With insights from Sara Lynn (Director of Social Media), Brandon Grubbs (Director of Operations), and Jack Spencer (Marketing), this episode offers a fascinating look into the world of energy drinks and the drive behind Zero FG.

#MarketingMadMen #ZeroFG #EnergyDrinks #StartupJourney #Branding #LifestyleMarketing #CaffeineCulture #COVID19Innovation

Key Takeaways:
Insights into the rise of the energy drink industry
The unique origin story of Zero FG
Balancing product health considerations and flavor
Strategies for driving consumer action through marketing
The impact of NIL deals on brand visibility and growth

Discover Zero FG's journey in the energy drink industry, from product development to marketing strategies, on Marketing MadMen with Nick Constantino. #ZeroFG #MarketingMadMen

Join host Nick Constantino as he chats with the team from Zero FG, a dynamic startup energy drink company. Discover how Zero FG emerged during the COVID-19 pandemic and created a unique lifestyle brand. Learn about their product development journey, marketing strategies, and the challenges they've faced in the competitive energy drink market. With insights from Sara Lynn (Director of Social Media), Brandon Grubbs (Director of Operations), and Jack Spencer (Marketing), this episode offers a fascinating look into the world of energy drinks and the drive behind Zero FG.
#MarketingMadMen #ZeroFG #EnergyDrinks #StartupJourney #Branding #LifestyleMarketing #CaffeineCulture #COVID19Innovation
Key Takeaways:
<ul>
<li>Insights into the rise of the energy drink industry</li>
<li>The unique origin story of Zero FG</li>
<li>Balancing product health considerations and flavor</li>
<li>Strategies for driving consumer action through marketing</li>
<li>The impact of NIL deals on brand visibility and growth</li>
</ul>
Discover Zero FG's journey in the energy drink industry, from product development to marketing strategies, on Marketing MadMen with Nick Constantino. #ZeroFG #MarketingMadMen

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about.

Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing.

They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.

They Say Marketing Is a Mad Man's Game...

The Marketing Madmen

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
Top 2% Global Podcast
Top 100 Marketing Podcast on Apple
Radio Show on 106.3FM in Atlanta
17,000+ YouTube Subscribers

 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
<ul>
<li>Top 2% Global Podcast</li>
<li>Top 100 Marketing Podcast on Apple</li>
<li>Radio Show on 106.3FM in Atlanta</li>
<li>17,000+ YouTube Subscribers</li>
</ul>
 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

174. Zero FG's Rise in the Energy Drink Industry

In this fast-paced episode of The Marketing Madmen, hosts Trip Job and Nick Constantino sit down with Andy Christiansen—motivational speaker, TED Talk presenter, and host of The Tenacious Podcast. They delve into actionable insights on emotional intelligence, leadership, business scaling, workplace culture, and overcoming adversity. Andy shares his journey from growing up in a blue-collar Cleveland neighborhood to becoming a sought-after speaker and adjunct professor of leadership for the U.S. Air Force. Learn how to inspire purpose-driven teams, embrace vulnerability as a strength, and tackle the challenges of personal growth in today’s ever-changing world. This episode is packed with valuable takeaways for entrepreneurs, leaders, and anyone seeking to level up their life and career.

Key Takeaways:
How emotional intelligence (EQ) and vulnerability enhance trust and leadership in business.
Strategies to scale businesses beyond the critical $1M–$10M and $10M–$25M thresholds.
Building a workplace culture that values purpose, accountability, and adaptability.
Personal insights on overcoming adversity, from mountain climbing to breaking barriers in business.
A practical exercise to discover your life purpose in under a minute.
Why continuous learning and embracing change are crucial to long-term success.

Leadership, Emotional Intelligence, Scaling a Business, Workplace Culture, Motivation, Purpose, Personal Development, Andy Christiansen, Marketing Madmen Podcast, Entrepreneurship, Vulnerability, Adversity, Resilience.

In this fast-paced episode of The Marketing Madmen, hosts Trip Job and Nick Constantino sit down with Andy Christiansen&mdash;motivational speaker, TED Talk presenter, and host of The Tenacious Podcast. They delve into actionable insights on emotional intelligence, leadership, business scaling, workplace culture, and overcoming adversity. Andy shares his journey from growing up in a blue-collar Cleveland neighborhood to becoming a sought-after speaker and adjunct professor of leadership for the U.S. Air Force. Learn how to inspire purpose-driven teams, embrace vulnerability as a strength, and tackle the challenges of personal growth in today&rsquo;s ever-changing world. This episode is packed with valuable takeaways for entrepreneurs, leaders, and anyone seeking to level up their life and career.
Key Takeaways:
<ol>
<li>How emotional intelligence (EQ) and vulnerability enhance trust and leadership in business.</li>
<li>Strategies to scale businesses beyond the critical $1M&ndash;$10M and $10M&ndash;$25M thresholds.</li>
<li>Building a workplace culture that values purpose, accountability, and adaptability.</li>
<li>Personal insights on overcoming adversity, from mountain climbing to breaking barriers in business.</li>
<li>A practical exercise to discover your life purpose in under a minute.</li>
<li>Why continuous learning and embracing change are crucial to long-term success.</li>
</ol>
Leadership, Emotional Intelligence, Scaling a Business, Workplace Culture, Motivation, Purpose, Personal Development, Andy Christiansen, Marketing Madmen Podcast, Entrepreneurship, Vulnerability, Adversity, Resilience.

177. PURPOSE, LEADERSHIP INSIGHTS, AND THE POWER OF TENACITY

Finding His Voice in Music

Building Community in Atlanta

Philanthropic Efforts and Personal Challenges

Advice for Aspiring Artists

Join us for an inspiring episode of Studio Stories as we dive into the remarkable journey of Andre, also known as Dres that BEATnik. Originally from Philadelphia, PA, Andre moved to Atlanta, GA in July 1995 with just $200 and a fierce determination to make a new home. Faced with challenges and setbacks, including a tough experience with an employer, Andre chose the path of independence, ensuring he'd never work under someone else's terms again.

3:08 Finding His Voice in Music
5:01 Building Community in Atlanta
21:53 Philanthropic Efforts and Personal Challenges
24:47 Advice for Aspiring Artists

Growing up surrounded by the sounds of R&B and gospel, and later embracing hip-hop as a powerful means of self-expression, Andre dedicated his life to creating safe and nurturing spaces for artists. His philosophy of fostering comfort and creativity has guided his 50-year journey, during which he's hosted over 23,000 events and built a career making people feel at home.

Tune in to hear Andre's story of perseverance, creativity, and staying true to one's purpose, no matter the odds. His love for music, ability to connect across cultures, and dedication to inspiring audiences worldwide will leave you motivated and ready to chase your dreams.

Join us for an inspiring episode of Studio Stories as we dive into the remarkable journey of Andre, also known as Dres that BEATnik. Originally from Philadelphia, PA, Andre moved to Atlanta, GA in July 1995 with just $200 and a fierce determination to make a new home. Faced with challenges and setbacks, including a tough experience with an employer, Andre chose the path of independence, ensuring he'd never work under someone else's terms again.
<a href="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h3m8s&amp;tab=summary&amp;utm_content=summary_timestamp" data-stringify-link="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h3m8s&amp;tab=summary&amp;utm_content=summary_timestamp " data-sk="tooltip_parent">3:08</a>&nbsp;Finding His Voice in Music <a href="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h5m1s&amp;tab=summary&amp;utm_content=summary_timestamp" data-stringify-link="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h5m1s&amp;tab=summary&amp;utm_content=summary_timestamp " data-sk="tooltip_parent">5:01</a>&nbsp;Building Community in Atlanta <a href="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h21m53s&amp;tab=summary&amp;utm_content=summary_timestamp" data-stringify-link="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h21m53s&amp;tab=summary&amp;utm_content=summary_timestamp " data-sk="tooltip_parent">21:53</a>&nbsp;Philanthropic Efforts and Personal Challenges <a href="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h24m47s&amp;tab=summary&amp;utm_content=summary_timestamp" data-stringify-link="https://otter.ai/u/2qvj7F9sxqQ1AIGWtCsHTJbK5nM?utm_source=slack_app&amp;t=0h24m47s&amp;tab=summary&amp;utm_content=summary_timestamp " data-sk="tooltip_parent">24:47</a>&nbsp;Advice for Aspiring Artists
Growing up surrounded by the sounds of R&amp;B and gospel, and later embracing hip-hop as a powerful means of self-expression, Andre dedicated his life to creating safe and nurturing spaces for artists. His philosophy of fostering comfort and creativity has guided his 50-year journey, during which he's hosted over 23,000 events and built a career making people feel at home.
Tune in to hear Andre's story of perseverance, creativity, and staying true to one's purpose, no matter the odds. His love for music, ability to connect across cultures, and dedication to inspiring audiences worldwide will leave you motivated and ready to chase your dreams.

Andre, aka Drex Beatnick, is a tour host, event manager, and producer

STUDIO STORIES - FINDING HOME IN THE BEAT: THE DRES BEATNICK STORY

In this episode of The Marketing MadMen, host Nick Constantino dives into a lively discussion with Joe Ciucci of Duane Morris LLP and real estate agent Thom McCorkle. From wild concert stories to the impact of COVID-19 on various industries, we explore the importance of building rapport in sales, the shift in music performances, and the return to tradition and heritage in food, music, and beverages. Tune in for invaluable insights, personal anecdotes, and a celebration of passion in both professional and personal pursuits.

Key Takeaways
The evolving lifestyles of musicians and the shift in concert expectations.
The importance of building rapport and passion in sales.
Navigating career transitions during COVID-19.
The significance of tradition and heritage in today's fast-paced world.
Memorable experiences and life lessons from Joe and Tom's journeys.

Hashtags
#MarketingMadMen
#JoeCiucci
#ThomMcCorkle
#SalesTips
#CareerTransition
#MusicIndustry
#COVID19Impact
#BuildingRapport
#TraditionAndHeritage
#ConcertStories
#NickConstantino

Meta Description (160 characters)

Marketing, music, and life lessons with Joe Ciucci and Thom McCorkle. Dive into career transitions, building rapport, and memorable stories on The Marketing MadMen.

Focus Keyword

Marketing MadMen Episode

In this episode of The Marketing MadMen, host Nick Constantino dives into a lively discussion with Joe Ciucci of Duane Morris LLP and real estate agent Thom McCorkle. From wild concert stories to the impact of COVID-19 on various industries, we explore the importance of building rapport in sales, the shift in music performances, and the return to tradition and heritage in food, music, and beverages. Tune in for invaluable insights, personal anecdotes, and a celebration of passion in both professional and personal pursuits.
Key Takeaways
<ol>
<li>The evolving lifestyles of musicians and the shift in concert expectations.</li>
<li>The importance of building rapport and passion in sales.</li>
<li>Navigating career transitions during COVID-19.</li>
<li>The significance of tradition and heritage in today's fast-paced world.</li>
<li>Memorable experiences and life lessons from Joe and Tom's journeys.</li>
</ol>
Hashtags
<ul>
<li>#MarketingMadMen</li>
<li>#JoeCiucci</li>
<li>#ThomMcCorkle</li>
<li>#SalesTips</li>
<li>#CareerTransition</li>
<li>#MusicIndustry</li>
<li>#COVID19Impact</li>
<li>#BuildingRapport</li>
<li>#TraditionAndHeritage</li>
<li>#ConcertStories</li>
<li>#NickConstantino</li>
</ul>
Meta Description (160 characters)
Marketing, music, and life lessons with Joe Ciucci and Thom McCorkle. Dive into career transitions, building rapport, and memorable stories on The Marketing MadMen.
Focus Keyword
Marketing MadMen Episode

174. Zero FG's Rise in the Energy Drink Industry

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