Join Nick Constantino on The Marketing MadMen podcast as he sits down with Shena Simmons, CEO of Stewart Simmons. Discover how Shena transitioned from corporate finance to creating stylish, game-day apparel for women. This episode dives into brand growth, market challenges, and the future of women's sports fashion. 🎧📈🏈

Key Takeaways
The importance of understanding school traditions and cultures in product development.
Strategies for expanding a niche brand across multiple sports and universities.
Managing inventory and licensing complexities in the collegiate market.
The rise of women's sports and its impact on the apparel industry.
Balancing work-life priorities while building a successful brand.

Shena Simmons, Stewart Simmons, College Sports Apparel, Women's Sports Fashion, Brand Growth, Collegiate Licensing, Game Day Apparel, Work-Life Balance, Sports Merchandise

Join Nick Constantino on The Marketing MadMen podcast as he sits down with Shena Simmons, CEO of Stewart Simmons. Discover how Shena transitioned from corporate finance to creating stylish, game-day apparel for women. This episode dives into brand growth, market challenges, and the future of women's sports fashion. 🎧📈🏈
Key Takeaways
<ul>
<li>The importance of understanding school traditions and cultures in product development.</li>
<li>Strategies for expanding a niche brand across multiple sports and universities.</li>
<li>Managing inventory and licensing complexities in the collegiate market.</li>
<li>The rise of women's sports and its impact on the apparel industry.</li>
<li>Balancing work-life priorities while building a successful brand.</li>
</ul>
Shena Simmons, Stewart Simmons, College Sports Apparel, Women's Sports Fashion, Brand Growth, Collegiate Licensing, Game Day Apparel, Work-Life Balance, Sports Merchandise

TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about.

Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing.

They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.

They Say Marketing Is a Mad Man's Game...

The Marketing Madmen

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
Top 2% Global Podcast
Top 100 Marketing Podcast on Apple
Radio Show on 106.3FM in Atlanta
17,000+ YouTube Subscribers

 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

The Marketing MadMen is your compass in the ever-evolving marketing landscape. Our show dives deep into the challenges, trends, and strategies that shape the industry.
<ul>
<li>Top 2% Global Podcast</li>
<li>Top 100 Marketing Podcast on Apple</li>
<li>Radio Show on 106.3FM in Atlanta</li>
<li>17,000+ YouTube Subscribers</li>
</ul>
 The Marketing MadMen isn’t just about marketing—it’s about connecting, adapting, and thriving in the madness. Tune in for insights, stories, and actionable strategies!

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