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Numbers & Narratives 7 Steps to Proving L&D Value with Neil John Cunningham

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At some point or another, we’ve all found ourselves struggling to demonstrate the value of our L&D solutions, wondering if there has been value or whether we’ll find it. For many of us, it’s a constant search. In this episode, Neil John Cunningham unpacks this for us and lets us in on the steps outlined in his most recent book, Numbers & Narratives, to prove the value of our L&D.

KEY TAKEAWAYS

  • Don´t worry about not understanding the data. Someone in the business will just ask them to explain it to you.
  • Using data stories to prove the effectiveness of what you are doing is good for you as well as for the business. Most of us are not getting the most out of existing business data.
  • Storytelling is incredibly powerful, especially if you back it up with data.
  • The Hero´s Journey storytelling framework is often a good way to structure a data story.
  • Once you´ve got your hypothesis, where the business is going and where it needs to go, break that down into learning objectives.
  • Using data stories appeals to people who are emotionally driven as well as to those who are data driven.
  • Understand what commercials are important to the people in your business.
  • If you don´t know what the financials are e.g. how much it costs to handle each call talk to the people that do know.
  • Be really honest about L&D can offer.
  • If you can´t help with a certain issue, be brave enough to say so.
  • Keep things simple and succinct. As much as possible use simple, universally understood data.

BEST MOMENTS

'I´d been creating these little data stories, I could prove that what I was doing was having an effect.'

'The way you solve the L&D engagement issue is to solve problems that matter to individuals.'

'Show where L&D can do better.'

VALUABLE RESOURCES

The Learning And Development Podcast - https://podcasts.apple.com/gb/podcast/the-learning-development-podcast/id1466927523

L&D Master Class Series: https://360learning.com/blog/l-and-d-masterclass-home/

Neil John Cunningham Bio

Neil is the author of the books, 19 Low-cost Ways to Improve Your L&D Offering; The Strategic Order Taker: A Guide for L&D to be Seen, Heard, and Valued; and his most recent Narratives & Numbers. Neil is an experienced Head of Talent & Learning and following a career of running Learning and Talent functions, he now supports others doing so with his consulting and writing. 

You can connect with Neil and follow his work via:

LinkedIn: https://www.linkedin.com/in/neiljohncunningham/

Website: www.alignlearndo.com

Link to book: https://alignlearndo.com/narratives-and-numbers/

Code for 10% off book: 360

The Hero´s Journey - https://www.amazon.co.uk/Heros-Journey-Joseph-Campbell-Collected/dp/1608681890

ABOUT THE HOST

David James 

David has been a People Development professional for more than 20 years, most notably as Director of Talent, Learning & OD for The Walt Disney Company across Europe, the Middle East & Africa. 

As well as being the Chief Learning Officer at 360Learning, David is a prominent writer and speaker on topics around modern and digital L&D. 

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The Learning & Development Podcast

This is a fortnightly topical podcast show for L&D professionals hosted by David James and presented 
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