On this episode, we’re chatting the business of K-Beauty with a look behind the scenes of one of Korea’s largest conglomerates, Shinsegae, who has just announced that it has acquired Gen-Z brand AMUSE. Plus, while we’re on the topic of Korean beauty businesses, Lauren does an explainer of exactly what’s going on over at STYLE STORY at Jelly Ko. 


CONNECT WITH ME
Book a Consultation 
My Instagram
Shop Kbeauty
Shop Jelly Ko 
Follow us on TikTok 
Stay up to date with the latest K-Beauty
Find Your Perfect K-Beauty Product Quiz

Access Full Show Notes for this Episode here

K-Beauty News Headlines
Shinsegae Acquires AMUSE 
What this means for the Shingsegae portfolio 
How this acquisition is different from past brand acquisitions 
What this tells us about global expansion plans among Korea’s top conglomerates 
Update on What’s Going On at STYLE STORY and Jelly Ko 

Recommendation of the Week:  ZEROID Derma Shield Cream MD 50g SPF50+ PA++++

On this episode, we’re chatting the business of K-Beauty with a look behind the scenes of one of Korea’s largest conglomerates, Shinsegae, who has just announced that it has acquired Gen-Z brand AMUSE. Plus, while we’re on the topic of Korean beauty businesses, Lauren does an explainer of exactly what’s going on over at STYLE STORY at Jelly Ko. 
 CONNECT WITH ME
<ul>
<li aria-level="1"><a href="https://stylestory.com.au/pages/k-beauty-consultancy">Book a Consultation </a></li>
<li aria-level="1"><a href="http://www.instagram.com/lauren.kbeauty">My Instagram</a></li>
<li aria-level="1"><a href="http://www.stylestory.com.au/">Shop Kbeauty</a></li>
<li aria-level="1"><a href="http://www.jellyko.com.au/">Shop Jelly Ko </a></li>
<li aria-level="1"><a href="https://www.tiktok.com/@stylestory_kbeauty">Follow us on TikTok </a></li>
<li aria-level="1"><a href="https://stylestory.com.au/pages/free-gift-signup">Stay up to date with the latest K-Beauty</a></li>
<li aria-level="1"><a href="https://stylestory.com.au/tools/perfect-product-finder/find-your-perfect-k-beauty-product#/">Find Your Perfect K-Beauty Product Quiz</a></li>
</ul>
Access Full Show Notes for this Episode <a href="https://stylestory.com.au/blogs/podcast/the-business-of-k-beauty">here</a>
K-Beauty News Headlines
<ul>
<li aria-level="1">Shinsegae Acquires AMUSE </li>
<ul>
<li aria-level="2">What this means for the Shingsegae portfolio </li>
<li aria-level="2">How this acquisition is different from past brand acquisitions </li>
<li aria-level="2">What this tells us about global expansion plans among Korea’s top conglomerates </li>
</ul>
<li aria-level="1">Update on What’s Going On at STYLE STORY and Jelly Ko </li>
</ul>
Recommendation of the Week:  ZEROID Derma Shield Cream MD 50g SPF50+ PA++++

Want to keep up to date with all things Korean beauty? Join host Lauren Lee, founder of K-Beauty platform STYLE STORY as she talks K-Beauty live from Seoul, South Korea. If you want an insight into the products, ingredients and trends you’ll be seeing next in beauty as well as how to perfect your own K-Beauty routine, then this is the podcast for you.

Want to keep up to date with all things Korean beauty? Join host Lauren Lee, founder of K-Beauty platform STYLE STORY as she talks K-Beauty live from Seoul, South Korea. If you want an insight into the products, ingredients and trends you&rsquo;ll be seeing next in beauty as well as how to perfect your own K-Beauty routine, then this is the podcast for you.

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