On today's episode of the Korean Beauty Show podcast, Lauren discusses the rise in cosmetic claims in Korea and how to prevent something similar happening to you. A reminder that the new TGA advertising guidelines for influencers are now in place and what that means for people receiving free products from Korean brands. Plus, Lauren shares the latest Kbeauty product reviews and new releases that have just landed at STYLE STORY. 



Access Today's Full Show Notes:

https://stylestory.com.au/blogs/podcast/cosmetic-claims-on-the-rise-in-korea



Giveaway 
I have 5 sets of Jelly Ko products to give away (Bubble Tea, Face Mask and Face Mask brush)
All you need to do is leave your review for the podcast to go into the draw 
I'll accept reviews left on Apple Podcasts, STYLE STORY's business page on Google and reviews on our Facebook page  



CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Join Jelly Ko’s List:

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

Sign Up to Our Mailing List to Join Tester's Club: https://stylestory.com.au/pages/free-gift-signup

Pinterest: https://www.pinterest.com.au/stylestoryau



Kbeauty News Headlines
Cosmetic Claims on the Rise in Korea
Reminder about the new TGA Regulations Around Influencer Advertising 
Particularly important for Australian influencers who are receiving Korean sunscreens for free 
For more information, check the Therapeutic v Cosmetic Claims Guide. 
Cost of Materials Rising 
Many beauty companies are currently raising prices, including luxury brands 



New Kbeauty Reviews
5 Star - Subi Pimple Patches
"Return for more
I sent my nephew quite a few patches when he was in high school, they work wonders. Now he is going to fulfil his national service, more patches please!!!"



5 Star Review - Charmzone Retinol DeAge Emulsion
Can't Live Without This
"I have just turned 30 and was wanting to add a retinol into my routine but was a bit scared. I tried this product as a starting point and I cannot say enough good things. I am so happy I finally tried retinol. This one is really gentle and also leaves my skin feeling moisturised. The texture is so lovely on my skin. I use it once a day and it is the perfect amount of retinol for me. I am so happy with the results."


New Kbeauty Products
APLB AHA BHA PHA Glutathione Cica Toner (200ml)
APLB EGF Collagen Moisture Cream (70ml)


Recommendation of the Week 
A recommendation for keeping coloured hair in shape in between salon visits 

On today's episode of the Korean Beauty Show podcast, Lauren discusses the rise in cosmetic claims in Korea and how to prevent something similar happening to you. A reminder that the new TGA advertising guidelines for influencers are now in place and what that means for people receiving free products from Korean brands. Plus, Lauren shares the latest Kbeauty product reviews and new releases that have just landed at STYLE STORY. 
  
Access Today's Full Show Notes:
<a href="https://stylestory.com.au/blogs/podcast/cosmetic-claims-on-the-rise-in-korea">https://stylestory.com.au/blogs/podcast/cosmetic-claims-on-the-rise-in-korea</a>
 
Giveaway 
<ul>
<li aria-level="1">I have 5 sets of Jelly Ko products to give away (Bubble Tea, Face Mask and Face Mask brush)</li>
<li aria-level="1">All you need to do is leave your review for the podcast to go into the draw </li>
<li>I'll accept reviews left on <a href="https://podcasts.apple.com/au/podcast/the-korean-beauty-show-podcast/id1513297026">Apple Podcasts</a>, STYLE STORY's business page on <a href="https://g.page/r/CZigafT7CQZxEAI/review">Google</a> and reviews on our <a href="https://www.facebook.com/stylestory.au">Facebook</a> page  </li>
</ul>
 
CONNECT WITH ME
Instagram: <a href="http://www.instagram.com/lauren.kbeauty">www.instagram.com/lauren.kbeauty</a>
Shop Kbeauty: <a href="http://www.stylestory.com.au/">www.stylestory.com.au</a>
Style Story’s Instagram: <a href="http://www.instagram.com/stylestory_kbeauty">www.instagram.com/stylestory_kbeauty</a>
Jelly Ko’s Instagram: <a href="http://www.instagram.com/jellyko_official">www.instagram.com/jellyko_official</a>
Join Jelly Ko’s List:
Facebook: <a href="http://www.facebook.com/stylestory.au">www.facebook.com/stylestory.au</a>
Website: <a href="http://www.thekoreanbeautyshow.com/">www.thekoreanbeautyshow.com</a>
Sign Up to Our Mailing List to Join Tester's Club: <a href="https://stylestory.com.au/pages/free-gift-signup">https://stylestory.com.au/pages/free-gift-signup</a>
Pinterest: <a href="https://www.pinterest.com.au/stylestoryau">https://www.pinterest.com.au/stylestoryau</a>
 
Kbeauty News Headlines
<ul>
<li aria-level="1">Cosmetic Claims on the Rise in Korea</li>
<li aria-level="1">Reminder about the new TGA Regulations Around Influencer Advertising </li>
</ul>
<ul>
<li aria-level="1">Particularly important for Australian influencers who are receiving Korean sunscreens for free </li>
</ul>
<ul>
<li aria-level="1">For more information, check the Therapeutic v Cosmetic Claims <a href="https://stylestory.com.au/products/cosmetic-vs-therapeutic-claims-guide">Guide</a>. </li>
<li aria-level="1">Cost of Materials Rising </li>
<ul>
<li aria-level="2">Many beauty companies are currently raising prices, including luxury brands </li>
</ul>
</ul>
 
New Kbeauty Reviews
<ul>
<li aria-level="1">5 Star - <a href="https://stylestory.com.au/products/subi-perfect-pimple-patch">Subi Pimple Patches</a></li>
</ul>
<ul>
<li aria-level="1">"Return for more</li>
<li aria-level="1">I sent my nephew quite a few patches when he was in high school, they work wonders. Now he is going to fulfil his national service, more patches please!!!"</li>
</ul>
 
<ul>
<li aria-level="1">5 Star Review - <a href="https://stylestory.com.au/collections/charmzone/products/charmzone-deage-retinq-emulsion">Charmzone Retinol DeAge Emulsion</a></li>
</ul>
<ul>
<li aria-level="1">Can't Live Without This</li>
<li aria-level="1">"I have just turned 30 and was wanting to add a retinol into my routine but was a bit scared. I tried this product as a starting point and I cannot say enough good things. I am so happy I finally tried retinol. This one is really gentle and also leaves my skin feeling moisturised. The texture is so lovely on my skin. I use it once a day and it is the perfect amount of retinol for me. I am so happy with the results."</li>
</ul>
 New Kbeauty Products
<ul>
<li aria-level="1"><a href="https://stylestory.com.au/collections/aplb/products/aplb-aha-bha-pha-glutathione-cica-toner">APLB AHA BHA PHA Glutathione Cica Toner</a> (200ml)</li>
<li aria-level="1"><a href="https://stylestory.com.au/collections/aplb/products/aplb-egf-collagen-moisture-cream">APLB EGF Collagen Moisture Cream</a> (70ml)</li>
</ul>
 Recommendation of the Week 
<ul>
<li aria-level="1">A recommendation for keeping coloured hair in shape in between salon visits </li>
</ul>

Want to keep up to date with all things Korean beauty? Join host Lauren Lee, founder of K-Beauty platform STYLE STORY as she talks K-Beauty live from Seoul, South Korea. If you want an insight into the products, ingredients and trends you’ll be seeing next in beauty as well as how to perfect your own K-Beauty routine, then this is the podcast for you.

Want to keep up to date with all things Korean beauty? Join host Lauren Lee, founder of K-Beauty platform STYLE STORY as she talks K-Beauty live from Seoul, South Korea. If you want an insight into the products, ingredients and trends you&rsquo;ll be seeing next in beauty as well as how to perfect your own K-Beauty routine, then this is the podcast for you.