Kim Anthony BarrettKim Anthony Barrett

Why Traditional Personality Tests Don't Work

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Out of approximately 7.7 billion people in the world, there are traditional personality tests that classify people into 4 different personality types, for others, it’s 16 types. But should you be contained in that little box? With 7.7 billion people in the world and only 16 classifications at most, there could be something missing.

Our guests today, James Seriph and Jara Dekker, have devised a custom personality test that gives people a deeper understanding of themselves. We talk about what traditional personality tests are missing and how Logos changes that to make things better for individuals, couples, teams, and large companies.

Tune in and be amazed at the truths you’ll discover about traditional personality tests and how they can be better.

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What we discussed in this episode:

  1. Introduction [0:00]
  2. Why James & Jara decided to create Logos [2:21]
  3. Finally understanding that traditional personality tests just DON’T work [3:57]
  4. What traditional personality tests are missing [5:30]
  5. How Logos was created (from a technical standpoint) [7:29]
  6. Results of Logos and how they changed people [8:32]
  7. What’s next for Logos? [12:07]
  8. How much data is needed to be able to make the correlations? [14:28]
  9. How business owners, companies and teams are going to benefit from Logos [16:01]
  10. Where can people take the test? [17:42]

About James Seriph & Jara Dekker:

James Seriph & Jara Dekker are the authors and founders of Logos Insights. Logos is more than just a personality test and James & Jara are bent on helping people become brutally honest with themselves. Logos is a precise personality assessment tool that pinpoints the unique strengths and weaknesses of a person, giving them a course of action to take to use their strengths to become better individuals and team members.

Thanks for checking out today’s episode! Be sure to tune in for the next one, subscribe, and share this podcast.

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Kim Anthony Barrett

Kim Barrett, founder of the online marketing agency Your Social Voice, lets you in on the secrets to 
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