Resource Links:
Your Social Voice Website (https://www.yoursocialvoice.com.au/)
Become the Mogul of your industry (https://www.mogulcall.com)
Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)
Theo & Harris Website (https://theoandharris.com/)

 

The world of vintage watches is seen as exclusive to older people. It’s an industry that’s already set in its structures and traditions.

There might not be many opportunities to enter as a player in this industry. It takes a game changer to be successful.

Today, we chat with the young director of Theo & Harris, Christian Zeron. We talk about how they reinvented the wheel in the vintage watch industry, being a content producer, their diversification into selling ads, and much more.

Find out how they were able to shake the industry and make their mark. Tune in now!

 

What we discussed in this episode:
What is Theo & Harris? [01:26]
Exploring his passion of selling luxury vintage watches [03:32]
Reinventing the watch industry online [04:44]
The turning point in their company [07:07]
Choosing to build a balanced online presence [10:50]
Investing in SEO and content to get leads [12:28]
Diversifying into selling ads [13:33]
The most important job of the director of the company [15:45]
What is needed to convince people your deal is good [18:51]
Sales is different from being a journalist [22:42]
What he thinks is the biggest failure on their end [24:40]

 

About Christian Zeron

Christian Zeron is the Director of Theo & Harris, a vintage watch store which is also a leading content producer in the world of watch commentary. The business started as a dorm room project and in 5 years, they’ve been able to shake the industry and create a new and transparent form of discussion. 

Check out their YouTube page for amazing content on wrist watches.

 

Thank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.

 

Connect with The Kim Barrett Show: 

Subscribe on Youtube

Follow Us on Facebook

Resource Links:
<ul>
<li>Your Social Voice Website (<a href="https://www.yoursocialvoice.com.au/">https://www.yoursocialvoice.com.au/</a>)</li>
<li>Become the Mogul of your industry (<a href="https://www.mogulcall.com/">https://www.mogulcall.com</a>)</li>
<li>Join our Mogul Mastermind (<a href="https://www.mogulmastermind.com.au/">https://www.mogulmastermind.com.au/</a>)</li>
<li>Theo &amp; Harris Website (<a href="https://theoandharris.com/">https://theoandharris.com/</a>)</li>
</ul>
&nbsp;
The world of vintage watches is seen as exclusive to older people. It&rsquo;s an industry that&rsquo;s already set in its structures and traditions.
There might not be many opportunities to enter as a player in this industry. It takes a game changer to be successful.
Today, we chat with the young director of Theo &amp; Harris, Christian Zeron. We talk about how they reinvented the wheel in the vintage watch industry, being a content producer, their diversification into selling ads, and much more.
Find out how they were able to shake the industry and make their mark. Tune in now!
&nbsp;
What we discussed in this episode:
<ol>
<li>What is Theo &amp; Harris? [01:26]</li>
<li>Exploring his passion of selling luxury vintage watches [03:32]</li>
<li>Reinventing the watch industry online [04:44]</li>
<li>The turning point in their company [07:07]</li>
<li>Choosing to build a balanced online presence [10:50]</li>
<li>Investing in SEO and content to get leads [12:28]</li>
<li>Diversifying into selling ads [13:33]</li>
<li>The most important job of the director of the company [15:45]</li>
<li>What is needed to convince people your deal is good [18:51]</li>
<li>Sales is different from being a journalist [22:42]</li>
<li>What he thinks is the biggest failure on their end [24:40]</li>
</ol>
&nbsp;
About Christian Zeron
Christian Zeron is the Director of Theo &amp; Harris, a vintage watch store which is also a leading content producer in the world of watch commentary. The business started as a dorm room project and in 5 years, they&rsquo;ve been able to shake the industry and create a new and transparent form of discussion.&nbsp;
Check out their <a href="https://www.youtube.com/channel/UCqhmd5fM8oJrJnahTxaMUUA">YouTube</a> page for amazing content on wrist watches.
&nbsp;
Thank you so much for listening! If you liked this episode, please don&rsquo;t forget to subscribe, tune in, and share this podcast.
&nbsp;
Connect with The Kim Barrett Show:&nbsp;
Subscribe on<a href="https://www.youtube.com/channel/UCSGDfgaiDmnr_Xsajz-rSXQ"> Youtube</a>
Follow Us on<a href="https://www.facebook.com/mrkimbarrett"> Facebook</a>

Kim Barrett, founder of the online marketing agency Your Social Voice, lets you in on the secrets to generating more leads, converting those leads to sales, and scaling your business.

Each episode is rich with the essentials of taking control of your business and increasing its social media engagement and sales. He will lay bare the latest marketing strategies and tactics you need to implement to keep you ahead of your competitors. Almost like a consultation session, but it’s free, accessible, and we’re bringing directly it to you—all you have to do is listen!

Kim Barrett, founder of the online marketing agency Your Social Voice, lets you in on the secrets to generating more leads, converting those leads to sales, and scaling your business.
Each episode is rich with the essentials of taking control of your business and increasing its social media engagement and sales. He will lay bare the latest marketing strategies and tactics you need to implement to keep you ahead of your competitors. Almost like a consultation session, but it&rsquo;s free, accessible, and we&rsquo;re bringing directly it to you&mdash;all you have to do is listen!