John Maytham speaks to Jon Cherry, Founder of Cherryflava Media, about the impact of overly loud ads, why it happens, and what local audiences can expect.

Afternoon Drive with John Maytham is the late afternoon show on CapeTalk. 

Presenter John Maytham is an actor and author-turned-talk radio veteran and seasoned journalist. His show serves a round-up of local and international news coupled with the latest in business, sport, traffic, and weather. The host’s eclectic interests mean the program often surprises the audience with intriguing book reviews and inspiring interviews profiling artists. 

A daily highlight is Rapid Fire, just after 5:30 pm. CapeTalk fans call in to stump the presenter with their general knowledge questions. Another firm favourite is the humorous Thursday crossing with award-winning journalist Rebecca Davis, called “Plan B”. 

Thank you for listening to a podcast from Afternoon Drive with John Maytham 

Listen live on Primedia+ weekdays from 15:00 to 18:00 (SA Time) to Afternoon Drive with John Maytham broadcast on CapeTalk https://buff.ly/NnFM3Nk 

For more from the show, go to https://buff.ly/BSFy4Cn or find all the catch-up podcasts here https://buff.ly/n8nWt4x 

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John Maytham speaks to Jon Cherry, Founder of Cherryflava Media, about the impact of overly loud ads, why it happens, and what local audiences can expect.
Afternoon Drive with John Maytham is the late afternoon show on CapeTalk.&nbsp;
Presenter John Maytham is an actor and author-turned-talk radio veteran and seasoned journalist. His show serves a round-up of local and international news coupled with the latest in business, sport, traffic, and weather. The host&rsquo;s eclectic interests mean the program often surprises the audience with intriguing book reviews and inspiring interviews profiling artists.&nbsp;
A daily highlight is Rapid Fire, just after 5:30 pm. CapeTalk fans call in to stump the presenter with their general knowledge questions. Another firm favourite is the humorous Thursday crossing with award-winning journalist Rebecca Davis, called &ldquo;Plan B&rdquo;.&nbsp;
Thank you for listening to a podcast from Afternoon Drive with John Maytham&nbsp;
Listen live on Primedia+ weekdays from 15:00 to 18:00 (SA Time) to Afternoon Drive with John Maytham broadcast on CapeTalk <a href="https://buff.ly/NnFM3Nk">https://buff.ly/NnFM3Nk</a>&nbsp;
For more from the show, go to <a href="https://buff.ly/BSFy4Cn">https://buff.ly/BSFy4Cn</a> or find all the catch-up podcasts here <a href="https://buff.ly/n8nWt4x">https://buff.ly/n8nWt4x</a>&nbsp;
Subscribe to the CapeTalk Daily and Weekly Newsletters <a href="https://buff.ly/sbvVZD5">https://buff.ly/sbvVZD5</a>&nbsp; &nbsp; Follow us on social media:&nbsp; &nbsp; CapeTalk on Facebook: <a href="https://www.facebook.com/CapeTalk">https://www.facebook.com/CapeTalk</a>&nbsp; CapeTalk on TikTok: <a href="https://www.tiktok.com/@capetalk">https://www.tiktok.com/@capetalk</a>&nbsp; CapeTalk on Instagram: <a href="https://www.instagram.com/">https://www.instagram.com/</a>&nbsp; CapeTalk on X: <a href="https://x.com/CapeTalk">https://x.com/CapeTalk</a>&nbsp; CapeTalk on YouTube: <a href="https://www.youtube.com/@CapeTalk567">https://www.youtube.com/@CapeTalk567</a>&nbsp;

John Maytham is a trained actor who made the switch to radio over 20 years ago when he joined the news team at Radio 604.

He then swapped reporting for anchoring an AM drive time show at a national talk radio station.

Once he set the bar for South African news and talk radio he accepted the challenge to join Primedia Broadcasting and help establish the newly founded CapeTalk, fulfilling the role of both News Editor and Breakfast Host.

He was the first host to switch on the mic on 14 October 1997.

Years later, he was also the first radio broadcaster to do a Google Hangout in South Africa.

Afternoon Drive with John Maytham

Turning Down the Volume: Why are our ads so loud? 

https://api.omny.fm/orgs/5dcefa8e-00a9-4595-8ce1-a4ab0080f142/clips/eaa9bb69-4230-4ec9-846d-b37200e32897/transcript