John Maytham and Dr Mpumi Zungu, The Research Director in the Public Health, Societies and Belonging (PHSB) Research Division of the Human Sciences Research Council (HSRC) discuss the alarming findings of South Africa’s first national GBV prevalence study, highlighting widespread abuse and entrenched gender norms. They explore solutions like education, cultural shifts, and engaging men in addressing toxic masculinity, emphasizing the need for systemic and community-driven change.