Storm Menzies is the founder of ByStorm Beauty, a brand on a mission to make beauty more accessible, without sacrificing style or dignity. After injuring her dominant hand at the gym, Storm realised how much dexterity is assumed in everyday makeup tools, and how often disabled people are excluded from the beauty conversation altogether.

In this episode, Storm shares how she went from DIY clay prototypes to launching a national collaboration with Celeste Barber’s beauty brand, BOOIE. We talk about co-designing with disabled users, her frustrations with investors who say “disability is too niche,” and why she believes accessible design should never feel like charity.

Connect with Storm: 

Instagram: @bystorm.beauty

Website: https://bystormbeauty.com

Tiktok: @bystorm.beauty

 

Connect with Peta Hooke
Instagram: @petahooke
Website: www.icantstandpodcast.com
Email: icantstandpodcast@gmail.com

Episode Transcript:
www.icantstandpodcast.com

Storm Menzies is the founder of ByStorm Beauty, a brand on a mission to make beauty more accessible, without sacrificing style or dignity. After injuring her dominant hand at the gym, Storm realised how much dexterity is assumed in everyday makeup tools, and how often disabled people are excluded from the beauty conversation altogether.
In this episode, Storm shares how she went from DIY clay prototypes to launching a national collaboration with Celeste Barber&rsquo;s beauty brand, BOOIE. We talk about co-designing with disabled users, her frustrations with investors who say &ldquo;disability is too niche,&rdquo; and why she believes accessible design should never feel like charity.
Connect with Storm:&nbsp;
Instagram: <a href="https://www.instagram.com/bystorm.beauty/?__pwa=1#">@bystorm.beauty</a>
Website: <a href="https://bystormbeauty.com">https://bystormbeauty.com</a>
Tiktok: <a href="https://www.tiktok.com/@bystorm.beauty?is_from_webapp=1&amp;sender_device=pc">@bystorm.beauty</a>
&nbsp;
Connect with Peta Hooke Instagram: <a href="https://www.instagram.com/petahooke" data-start="1672" data-end="1721">@petahooke</a> Website: <a href="https://www.icantstandpodcast.com/" data-start="1733" data-end="1795">www.icantstandpodcast.com</a> Email: <a data-start="1805" data-end="1832">icantstandpodcast@gmail.com</a>
Episode Transcript: <a href="https://www.icantstandpodcast.com/" data-start="1862" data-end="1924">www.icantstandpodcast.com</a>

Have you ever wondered what it is like to live with a disability? The I Can't Stand Podcast is for everyone who has a question or just wondered about disability. No questions are off-limits any question you have is allowed.

Every week Peta will answer any question you have, based on her experiences as a single, 30- something woman who has Cerebral Palsy. Have a question?

Ask Peta on Instagram, contact her via the website or send her an email via icantstandpodcast@gmail.com 

 

Have you ever wondered what it is like to live with a disability? The I Can't Stand Podcast is for everyone who has a question or just wondered about disability. No questions are off-limits any question you have is allowed.
Every week Peta will answer any question you have, based on her experiences as a single, 30- something woman who has Cerebral Palsy.&nbsp;Have a question?
Ask Peta on <a href="https://www.instagram.com/petahooke/">Instagram</a>, contact her via the <a href="https://www.icantstandpodcast.com">website </a>or send her an email via <a href="mailto:icantstandpodcast@gmail.com">icantstandpodcast@gmail.com</a>&nbsp;
&nbsp;

Have you ever wondered what it is like to live with a disability? The I Can't Stand Podcast is for everyone who has a question or just wondered about disability.

The I Can't Stand Podcast

Have you ever wondered what it is like to live with a disability? The I Can't Stand Podcast is for everyone who has a question or just wondered about disability. No questions are off-limits any question you have is allowed.

Every week Peta will answer any question you have, based on her experiences as a single, 30- something woman who has Cerebral Palsy. Have a question?

Ask Peta on Instagram, contact her via the website or send her an email via icantstandpodcast@gmail.com

Storm Menzies on Accessible Beauty and Challenging the ‘Too Niche’ Myth

https://api.omny.fm/orgs/2fb3740d-3436-44af-8cc0-a91900716aa5/clips/b1b95982-cc4b-4ba7-8789-b3d7000d1b5c/transcript