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Episode 14: 100 New Members with Jackson Chen

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Growing 100 members in just seven months is ridiculous and in today’s episode, we have the man who achieved that — Jackson Chen, owner and founder of ACR 365, coach at Tribe Functional Training Rouse Hill.

In this episode of the Gym Growth Podcast, we talk about Jackson’s story and how he made 100 members over a period of just seven months. He gives an overview of what he did to achieve those numbers, the strategies and tactics he used, plus the people who helped him to get there. We talk about branding, marketing, 

This has been a fun episode with my very first guest on, there’s absolutely lots to learn. So tune in and find out the secret to getting more leads and improving your sales!

Episode Highlights:

  1. Introduction [0:00]
  2. Why Jackson believes in building heavy branding for his local business [1:58]
  3. What noticeable difference did the heavy branding do for Jackson’s business [3:24]
  4. Jackson’s favourite ways of doing branding on Facebook ads [5:08]
  5. What’s the best place to start if you’d like to get more leads and add more members to your fitness business [7:17]
  6. The best offers in Jackson’s club that gets the biggest return on investment [9:15]
  7. Jackson’s advice to those who are running paid ads knowing it’s harder to sell with the COVID pandemic [11:18]
  8. About Jackson’s database marketing [14:14]
  9. Jackson talks about working with his VA [17:47]
  10. Where do most business owners go wrong when they hire VAs? [19:48]
  11. The importance of KPIs [22:40]
  12. Key things you need to track and how to get into the routine of doing it [25:30]
  13. How Matt Ryder and Sales Sniper helped Jackson improve his sales [28:17]
  14. About goals-based selling [31:17]
  15. What is ACR 365 and why is Jackson so passionate about it? [34:42]

About Jackson Chen:

Jackson Chen is the owner and founder of ACR 365, a proven plug-and-play fitness CRM system that Attracts, Converts, and Retains your customers all in one system. ACR 365 is designed for fitness professionals who wish to increase their profit while decreasing endless hours spent on phone calls and follow-ups. To find out more about him, make sure to click on the links below.

Resources:

Connect with Jimi Pomponio of The Gym Growth:

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