Meta, the owner of Facebook, is shaking up social media with an app some are calling the 'Twitter killer'. 

Threads will offer a very similar service, but it will be powered by the massive machine Mark Zuckerberg has built since starting FaceMash, as Facebook was first known, in his university dorm room.  

In the battle between the tech titans Twitter owner Elon Musk has been making a few moves of his own – but none of these have been well-received. 

So who will come out on top? And perhaps, more importantly, do either of these contenders have what it takes to defeat a rapidly rising TikTok?

Today on The Front Page, Melanie Spencer, the group CEO of advertising and marketing company Thompson Spencer helps Damien try make sense of the scrappy battle for social media.

Follow The Front Page on iHeartRadio, Apple Podcasts, Spotify or wherever you get your podcasts.

You can read more about this and other stories in the New Zealand Herald, online at nzherald.co.nz, or tune in to news bulletins across the NZME network.

Host: Damien Venuto
Producer: Shaun D Wilson
Executive Producer: Ethan Sills

Meta, the owner of Facebook, is shaking up social media with an app some are calling the 'Twitter killer'.    Threads will offer a very similar service, but it will be powered by the massive machine Mark Zuckerberg has built since starting FaceMash, as Facebook was first known, in his university dorm room.  
In the battle between the tech titans Twitter owner Elon Musk has been making a few moves of his own – but none of these have been well-received.    So who will come out on top? And perhaps, more importantly, do either of these contenders have what it takes to defeat a rapidly rising TikTok?    Today on The Front Page, Melanie Spencer, the group CEO of advertising and marketing company Thompson Spencer helps Damien try make sense of the scrappy battle for social media.
Follow The Front Page on iHeartRadio, Apple Podcasts, Spotify or wherever you get your podcasts.
You can read more about this and other stories in the New Zealand Herald, online at nzherald.co.nz, or tune in to news bulletins across the NZME network.
Host: Damien Venuto Producer: Shaun D Wilson Executive Producer: Ethan Sills

Go beyond the headlines with The Front Page, the New Zealand Herald’s daily news podcast. Each weekday Chelsea Daniels unpacks the stories shaping Aotearoa, from what’s happening in our own backyard to global events shaping our future.

Every episode we speak to leaders, experts, reporters, and those living the story, so you get the full picture. 

Subscribe now so you never miss an episode.

Go beyond the headlines with The Front Page, the New Zealand Herald&rsquo;s daily news podcast. Each weekday Chelsea Daniels unpacks the stories shaping Aotearoa, from what&rsquo;s happening in our own backyard to global events shaping our future.
Every episode we speak to leaders, experts, reporters, and those living the story, so you get the full picture.&nbsp;
Subscribe now so you never miss an episode.

Every day, The Front Page takes you behind the scenes of the biggest story from the New Zealand Herald. Hosted by Damien Venuto

The Front Page

Go beyond the headlines with The Front Page, the New Zealand Herald’s daily news analysis podcast. Each weekday Chelsea Daniels unpacks the stories shaping Aotearoa, from what’s happening in our own backyard to global events shaping our future. Every episode we speak to leaders, experts, reporters, and those living the story, so you get the full picture. Subscribe now so you never miss an episode.

Go beyond the headlines with The Front Page, the New Zealand Herald&rsquo;s daily news analysis podcast. Each weekday Chelsea Daniels unpacks the stories shaping Aotearoa, from what&rsquo;s happening in our own backyard to global events shaping our future. Every episode we speak to leaders, experts, reporters, and those living the story, so you get the full picture. Subscribe now so you never miss an episode.