Produced in partnership with research company Phocuswright, our annual Travel Industry Survey examines nearly every aspect of travel agency business: What type of travel they’re booking, who their clients are, demographics, business models, how much travel they book in terms of sales figures, how much money they make from those travel sales, marketing tactics, social media, concerns and future outlook.

On this episode we’re going to take it a step further. Host Rebecca Tobin delves into the data with Johanna Jainchill, who helped architect and publish the survey, as well as retail editor Jamie Biesiada, who has a finger on the pulse of the agency community. We’ll take the data and weave in anecdotes, examples and trends; tie chart findings together; and connect the dots to show how these findings manifest themselves in the real world.

This episode was recorded Friday, Nov. 17, and has been edited for length and clarity.

The Travel Industry Survey: https://www.travelweekly.com/Industry-Survey-2023

Produced in partnership with research company Phocuswright, our annual Travel Industry Survey examines nearly every aspect of travel agency business: What type of travel they’re booking, who their clients are, demographics, business models, how much travel they book in terms of sales figures, how much money they make from those travel sales, marketing tactics, social media, concerns and future outlook.
On this episode we’re going to take it a step further. Host Rebecca Tobin delves into the data with Johanna Jainchill, who helped architect and publish the survey, as well as retail editor Jamie Biesiada, who has a finger on the pulse of the agency community. We’ll take the data and weave in anecdotes, examples and trends; tie chart findings together; and connect the dots to show how these findings manifest themselves in the real world.
This episode was recorded Friday, Nov. 17, and has been edited for length and clarity.
The Travel Industry Survey: <a href="https://www.travelweekly.com/Industry-Survey-2023">https://www.travelweekly.com/Industry-Survey-2023</a>

Travel Weekly's team of reporters, editors and contributors explore ideas, share experiences and provide insight into what they’ve uncovered while reporting on some of the biggest trends in travel.

Travel Weekly's team of reporters, editors and contributors explore ideas, share experiences and provide insight into what they&rsquo;ve uncovered while reporting on some of the biggest trends in travel.

Hosted by Rebecca Tobin, managing editor of Travel Weekly

The Folo by Travel Weekly

Travel Weekly's team of reporters, editors and contributors take a deep dive into the biggest travel story of the week. 

In each episode, we invite invite our team of journalists and their trusted sources to delve into major travel trends that industry insiders, or just travelers, want to know about.  

You may be wondering: Why the Folo? Well, a folo -- f o l o -- is a journalism term, a kind of shorthand that basically means to follow a breaking news story with more in depth reporting and analysis. And at the Folo podcast, that's what we do. 

Hosted by Travel Weekly managing editor Rebecca Tobin.

Travel Weekly's team of reporters, editors and contributors take a deep dive into the biggest travel story of the week.&nbsp;
In each episode, we invite invite our team of journalists and their trusted sources to delve into major travel trends that industry insiders, or just travelers, want to know about. &nbsp;
You may be wondering: Why the Folo? Well, a folo -- f o l o -- is a journalism term, a kind of shorthand that basically means to follow a breaking news story with more in depth reporting and analysis. And at the Folo podcast, that's what we do.&nbsp;
Hosted by Travel Weekly managing editor Rebecca Tobin.

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