In the second of this two-part series Andres Zylberberg, Richard Peake and I continue to answer the rest of the 25 questions entrepreneurs must answer to build an enduring great company. 

After exploring vision and strategy in part one, this conversation moves into leadership, execution and the economic engine. We discuss why second-level leaders matter, why accountability must be documented and reviewed, and how effective meeting rhythms, priorities and metrics help turn strategy into consistent results. 

We also examine the financial disciplines that give leaders real confidence, including Profit Per X, productivity, working capital, customer lifetime value, acquisition cost, forecasting, resource allocation and return on invested capital. The result is a practical framework for building stronger leadership, better execution and compounding business freedom. 

Takeaways  
Second-level leaders determine whether growth compounds or quietly stalls. 
“A” players lift standards, accountability and performance across the business. 
Scorecards turn vague expectations into clear ownership and better coaching. 
Execution improves when priorities, metrics and meeting rhythms work together. 
Strong meetings create timely decisions, alignment and genuine business momentum. 
Profit Per X clarifies how the business truly creates value. 
Realistic forecasts build confidence, commitment and better strategic decision-making. 
Disciplined execution creates stronger profits, freedom and long-term business value. 

Watch the episode on YouTube: https://www.youtube.com/@TheEvolutionPartners 

Newsletter – each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter  https://evolutionpartners.com.au/subscribe/ 

Books – Learn more about our books https://evolutionpartners.com.au/books/  
Made to Thrive: The practical, prescriptive guide on how to be a great CEO 
Onboarded: How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process. 
Onboarded for Managers: Helping managers bring new hires to the point where they are more effective faster. 
Bigger isn’t Better, Better is Better: Avoiding the pressure of endless growth to build a better business (and better life) 

Follow me: 
on https://au.linkedin.com/in/bradleygiles  
on https://twitter.com/Evolution_Perth 

Enjoying the show? Leave a review 

In the second of this two-part series Andres Zylberberg, Richard Peake and I continue to answer the rest of the 25 questions entrepreneurs must answer to build an enduring great company.&nbsp;
After exploring vision and strategy in part one, this conversation moves into leadership, execution and the economic engine. We discuss why second-level leaders matter, why accountability must be documented and reviewed, and how effective meeting rhythms, priorities and metrics help turn strategy into consistent results.&nbsp;
We also examine the financial disciplines that give leaders real confidence, including Profit Per X, productivity, working capital, customer lifetime value, acquisition cost, forecasting, resource allocation and return on invested capital. The result is a practical framework for building stronger leadership, better execution and compounding business freedom.&nbsp;
Takeaways &nbsp;
<ul>
<li>Second-level leaders determine whether growth compounds or quietly stalls.&nbsp;</li>
<li>&ldquo;A&rdquo; players lift standards, accountability and performance across the business.&nbsp;</li>
<li>Scorecards turn vague expectations into clear ownership and better coaching.&nbsp;</li>
<li>Execution improves when priorities, metrics and meeting rhythms work together.&nbsp;</li>
<li>Strong meetings create timely decisions, alignment and genuine business momentum.&nbsp;</li>
<li>Profit Per X clarifies how the business truly creates value.&nbsp;</li>
<li>Realistic forecasts build confidence, commitment and better strategic decision-making.&nbsp;</li>
<li>Disciplined execution creates stronger profits, freedom and long-term business value.&nbsp;</li>
</ul>
Watch the episode on YouTube: <a href="https://www.youtube.com/@TheEvolutionPartners">https://www.youtube.com/@TheEvolutionPartners</a>&nbsp;
Newsletter &ndash; each week I share interesting insights, articles and ideas you can use. Join other leaders and subscribe to The Evolution Partners newsletter&nbsp; <a href="https://evolutionpartners.com.au/subscribe/">https://evolutionpartners.com.au/subscribe/</a>&nbsp;
Books &ndash; Learn more about our books&nbsp;<a href="https://evolutionpartners.com.au/books/">https://evolutionpartners.com.au/books/</a>&nbsp; <a href="https://evolutionpartners.com.au/made-to-thrive/"> Made to Thrive:</a> The practical, prescriptive guide on how to be a great CEO&nbsp; <a href="https://evolutionpartners.com.au/onboarded/">Onboarded:&nbsp;</a>How to bring new hires to the points where they are more effective faster. A business case for leaders on why you should commit to an effective onboarded process.&nbsp; <a href="https://evolutionpartners.com.au/onboarded-for-managers-book/">Onboarded for Managers:</a> Helping managers bring new hires to the point where they are more effective faster.&nbsp; <a href="https://evolutionpartners.com.au/bigger-isnt-better/">Bigger isn&rsquo;t Better, Better is Better:</a> Avoiding the pressure of endless growth to build a better business (and better life)&nbsp;
Follow me:&nbsp; on <a href="https://au.linkedin.com/in/bradleygiles">https://au.linkedin.com/in/bradleygiles</a>&nbsp; on <a href="https://twitter.com/Evolution_Perth">https://twitter.com/Evolution_Perth</a>&nbsp;
Enjoying the show? Leave a review&nbsp;

A place for the world’s leading thinkers, planners and doers.

The Evolution Partners is a weekly podcast hosted by Brad Giles. Join Brad as he engages in conversations with some of the world’s sharpest minds, learning a bit more about them and delving into what makes them tick.

A place for the world’s leading thinkers, planners and doers.
The Evolution Partners is a weekly podcast hosted by Brad Giles. Join Brad as he engages in conversations with some of the world’s sharpest minds, learning a bit more about them and delving into what makes them tick.

The Evolution Partners

Each week Brad Giles talks with the world’s leading thinkers, planners and doers who are helping to build great companies in their own way.

We learn how the work they’re doing is creating an impact and get to know a little bit more about them, and what makes them tick.

Each week Brad Giles talks with the world’s leading thinkers, planners and doers who are helping to build great companies in their own way.
We learn how the work they’re doing is creating an impact and get to know a little bit more about them, and what makes them tick.