Genevieve Smart has spent three decades shaping the way Australians dress. She started her career designing for icons like Zimmermann and Lisa Ho, before co-creating her own label, Ginger & Smart, which grew into one of the country’s best-loved fashion houses. 

In this episode of The Edit, Genevieve joins Home Beautiful Editor-in-Chief Elle Lovelock to talk about the new, collaborative chapter of her career, from designing airline uniforms to a hospitality capsule with Cargo Crew. She also spills on her latest project, a wearable collaboration with Waverley Mills, the well-known, quintessentially Australian interiors brand. 

Plus, Genevieve opens up about the light-filled beach house she calls home in Avalon, why incense and greenery matter more to her than fresh flowers, the scent that connects her to her late mother, and why she thinks fashion could learn a thing or two from interiors when it comes to provenance. 

This episode covers: 

• Genevieve Smart's career from Zimmermann to Ginger & Smart 
• An idyllic childhood in a Tudor cottage in Surrey, England 
• A tour of her light-filled beach house in Avalon 
• Designing Jetstar's new cabin crew uniforms 
• A hospitality capsule collection with Cargo Crew 
• Her wearable collaboration with 152-year-old wool mill Waverley Mills 
• Why fashion could learn from interiors when it comes to provenance 
• The scent that connects her to her late mother 
• What makes a home beautiful, and the secret to being a great host 

Photo Credits: @genevievesmart & Waverley Mills 

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Credits:

Host: Elle Lovelock 

Guest: Genevieve Smart 

Edited by: Leah Porges 

Head of Vodcasting: Rachel Fountain 

The Edit is a production of Home Beautiful and Are Media. 

https://www.homebeautiful.com.au/home-beautiful-the-edit-podcast/