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How to Build A Plant Empire with Eliza Blank

Published Jan 16, 2025, 8:30 AM

Eliza Blank built the million dollar business, The Sill, by giving people what they wanted: plants, right at their doorsteps. No more schlepping to the local store, and no more wondering how to care for your new plant baby. She wanted plants to be accessible to all, not just the Martha Stewart followers of the world. She talks to X about busting her butt to make this happen, from launching her Kickstarter to hand-delivering plants in NYC to pitching venture capitalist funders. Whether you’re a female entrepreneur yourself or just desperately trying to keep your monstera alive, Eliza has advice for you.

This series was created in partnership with Flourish Ventures, an early-stage global investment firm backing mission-driven entrepreneurs and industry influencers working toward a fair financial system for all. Learn more at flourishventures.com.

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You can find The Sill on Instagram @thesill.

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To follow along with a transcript, go to lemonadamedia.com/show/ shortly after the air date.

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The Dough

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