The Deep DiveThe Deep Dive

"Smart associations are happier with smaller audiences," Martin Sirk

View descriptionShare

1:30 For most events, Covid is effectively over. We’ve decided that we simply have to get going.

6:05 There a desire to reengineer meetings and make them as impactful as possible. I think that’s the great thing to come out of this.

6:20 The association being formed now would never dream of describing themselves as associations.

9:28 Once you have remote organisations there is a real need for face-to-face meetings.

12:24: I don’t really believe in hybrid events…as such.

15:20 Smart associations are being much more careful about how they run their online meetings. They’re not chasing numbers. They’re happier with smaller audiences.

16:30: We’re heading into an era where we’re going to have to justify every tonne of carbon we generate. So, we have to become much better at expressing the purpose of the meeting.

21:38: It’s untenable not to take action against official Russian organisations at the moment, but leaving the door open for individual Russian academics is really important.

23:49:  I worry that there are big trends towards moving into separate blocks, which will stop scientific flow. We are dealing with issues that don’t respect national borders.

25:20: If you’re booking up association meetings three-five years in advance. 10 per cent inflation is a monster. Even a year out it can destroy your bottom line.

27:00 If you’re in the meeting business all you can do is concentrate on what you do and not worry about the rest. There are going to be winners. There are going to be losers.

 

  • Facebook
  • Twitter
  • WhatsApp
  • Email
  • Download

In 1 playlist(s)

  1. The Deep Dive Podcast

    33 clip(s)

The Deep Dive

Conversations with association thought leaders that get under the surface of the latest headlines. B 
Social links
Follow podcast
Recent clips
Browse 33 clip(s)