“People aren’t just a segment in your marketing strategy”

“We tend to get stuck at diversity. Equity and inclusion are the hard parts.”

“People want to be included, but no one wants to feel tokenized.”

“Associations need someone thinking about this all the time.”

“Associations are very meticulous about letting their attendees know their event is Covid safe, they should also let people know they will feel safe and included.”

“You have to be consistent and across the board. DEI is not a one-off.”

“We’re somewhere between the beginning and the middle on DEI.”

“We all have certain privileges that we want to hold on to and we have to be cognizant of that.”

&ldquo;People aren&rsquo;t just a segment in your marketing strategy&rdquo;
&ldquo;We tend to get stuck at diversity. Equity and inclusion are the hard parts.&rdquo;
&ldquo;People want to be included, but no one wants to feel tokenized.&rdquo;
&ldquo;Associations need someone thinking about this all the time.&rdquo;
&ldquo;Associations are very meticulous about letting their attendees know their event is Covid safe, they should also let people know they will feel safe and included.&rdquo;
&ldquo;You have to be consistent and across the board. DEI is not a one-off.&rdquo;
&ldquo;We&rsquo;re somewhere between the beginning and the middle on DEI.&rdquo;
&ldquo;We all have certain privileges that we want to hold on to and we have to be cognizant of that.&rdquo;

Conversations with association thought leaders that get under the surface of the latest headlines. By focusing on one overarching issue per episode this series is the perfect antidote to the age of information overload.

Conversations with association thought leaders that get under the surface of the latest headlines. By focusing on one overarching issue per episode this series is the perfect antidote to the age of information overload.

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