George Steinbrenner’s decision back in 2004 to pair Derek Jeter and Alex Rodriguez—two generationally talented baseball players—turned out to be one of the biggest and arguably most successful deals in New York Yankees history. Or all of sports history for that matter.

The results that sprang from the Boss’s machinations became clear: a perennially contending team, a 2009 World Series championship and yes—a lot of headlines. For Jeter, all of that on-field success—and his ability to manage it so gracefully—made him one of the most sought-after athletes both during and after his baseball career. On the latest episode of The Deal with Alex Rodriguez and Jason Kelly, he tells the backstory of how Michael Jordan made him the first baseball player to be endorsed by a then-nascent Jordan Brand, and reveals some never-before-heard details of his tumultuous, three decade-long relationship with A-Rod.

Jeter distinguished himself during a 20-year career played entirely for the Yankees, winning five World Series rings during that time. The last of the titles (and the last time the Yankees won it all) was accomplished with Rodriguez just a few feet away at third base. The pair had known each other since they were teenagers and even shared a 1997 cover of Sports Illustrated.

Jeter was a first-ballot Hall of Famer, inducted into Cooperstown in 2020 with 99.7 percent of the vote. Shortly after retiring, he joined the ownership group of the Miami Marlins and served as the team’s chief executive (the first Black man to hold such a position in Major League Baseball), overseeing both the business and operations of the club. He resigned in 2022, citing strategic differences with his fellow Marlins owners.

Of late, Jeter has been splitting his time between his young family, investing, endorsements and broadcasting—reuniting with Rodriguez to provide on-air baseball commentary. 

You can also watchThe Deal on Bloomberg Originals, YouTube or Bloomberg TV.

George Steinbrenner’s decision back in 2004 to pair Derek Jeter and Alex Rodriguez—two generationally talented baseball players—turned out to be one of the biggest and arguably most successful deals in New York Yankees history. Or all of sports history for that matter.
The results that sprang from the Boss’s machinations became clear: a perennially contending team, a 2009 World Series championship and yes—a lot of headlines. For Jeter, all of that on-field success—and his ability to manage it so gracefully—made him one of the most sought-after athletes both during and after his baseball career. On the latest episode of The Deal with Alex Rodriguez and Jason Kelly, he tells the backstory of how Michael Jordan made him the first baseball player to be endorsed by a then-nascent Jordan Brand, and reveals some never-before-heard details of his tumultuous, three decade-long relationship with A-Rod.
Jeter distinguished himself during a 20-year career played entirely for the Yankees, winning five World Series rings during that time. The last of the titles (and the last time the Yankees won it all) was accomplished with Rodriguez just a few feet away at third base. The pair had known each other since they were teenagers and even shared a 1997 cover of Sports Illustrated.
Jeter was a first-ballot Hall of Famer, inducted into Cooperstown in 2020 with 99.7 percent of the vote. Shortly after retiring, he joined the ownership group of the Miami Marlins and served as the team’s chief executive (the first Black man to hold such a position in Major League Baseball), overseeing both the business and operations of the club. He resigned in 2022, citing strategic differences with his fellow Marlins owners.
Of late, Jeter has been splitting his time between his young family, investing, endorsements and broadcasting—reuniting with Rodriguez to provide on-air baseball commentary. 
You can also <a href="https://www.youtube.com/playlist?list=PLqq4LnWs3olVBGEKt2ic0bxP67gMb4m-X">watch</a> The Deal on Bloomberg Originals, YouTube or Bloomberg TV.

When sports, business and culture collide, there’s often a deal to be made. Join Alex Rodriguez and Bloomberg correspondent Jason Kelly as they get the inside track from corporate titans, sports champions and game-changing entrepreneurs on investing, strategy, reinvention and the ones that got away. The Deal is a Bloomberg Podcasts and Bloomberg Originals series that’s passionate, relaxed, insightful and inspirational. If you think you know these icons, prepare to be surprised.

Hosts:

Alex Rodriguez is chairman and chief executive of A-Rod Corp, an investment firm that backs startups and partners with global companies across real estate, sports and entertainment. While best known as a fourteen-time All-Star and World Series champion with the New York Yankees, Rodriguez is now an owner of the Minnesota Timberwolves and Minnesota Lynx sports teams and an on-air analyst for Major League Baseball.

Jason Kelly is the chief correspondent of Bloomberg Originals. During his two decades at Bloomberg, Kelly has served as executive editor of Bloomberg Television, hosted Bloomberg Businessweek on television and radio, and also hosted Power Players and Next in Sports series. He’s also the author of two books, The New Tycoons, about the global private equity industry, and Sweat Equity, an inside look at the business of fitness.

When sports, business and culture collide, there’s often a deal to be made. Join Alex Rodriguez and Bloomberg correspondent Jason Kelly as they get the inside track from corporate titans, sports champions and game-changing entrepreneurs on investing, strategy, reinvention and the ones that got away. The Deal is a Bloomberg Podcasts and Bloomberg Originals series that’s passionate, relaxed, insightful and inspirational. If you think you know these icons, prepare to be surprised.
Hosts:
Alex Rodriguez is chairman and chief executive of A-Rod Corp, an investment firm that backs startups and partners with global companies across real estate, sports and entertainment. While best known as a fourteen-time All-Star and World Series champion with the New York Yankees, Rodriguez is now an owner of the Minnesota Timberwolves and Minnesota Lynx sports teams and an on-air analyst for Major League Baseball.
Jason Kelly is the chief correspondent of Bloomberg Originals. During his two decades at Bloomberg, Kelly has served as executive editor of Bloomberg Television, hosted Bloomberg Businessweek on television and radio, and also hosted Power Players and Next in Sports series. He’s also the author of two books, The New Tycoons, about the global private equity industry, and Sweat Equity, an inside look at the business of fitness.

The Deal with Alex Rodriguez and Jason Kelly

Derek Jeter on the Power of Being a Yankee

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/db950e98-805e-44c7-8890-b138015340fb/transcript

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