A South Otago cattle farmer has found himself an overnight sensation as a social media influencer. How did this come about? And why did banging on a hammer in a workshop at 2 am change his life’s trajectory?

<p>A South Otago cattle farmer has found himself an overnight sensation as a social media influencer. How did this come about? And why did banging on a hammer in a workshop at 2 am change his life&rsquo;s trajectory?</p>

Jamie Mackay delivers your daily fix of everything going on in NZ's biggest industry, along with a generous side-serve of news, sports and politics. The Country from Newstalk ZB, iHeartCountry NZ, Hokonui & iHeartRadio.

<p>Jamie Mackay delivers your daily fix of everything going on in NZ's biggest industry, along with a generous side-serve of news, sports and politics. The Country from Newstalk ZB, iHeartCountry NZ, Hokonui &amp; iHeartRadio.</p>

Jamie Mackay delivers your daily fix of everything going on in NZ's biggest industry, along with a generous side-serve of news, sports and politics. The Country from Newstalk ZB, Hokonui and Gold Sport.

The Country

The Country 08/09/26: Robbie Jackson talks to Jamie Mackay

https://api.omny.fm/orgs/7784f840-c291-422a-924b-ad9000bbad71/clips/d0795081-89f2-42d5-8124-b4bf00157383/transcript