2025 could be a window of opportunity for farmers to get into the deer industry, as the sheep industry faces tough times. With new market access opportunities opening up in China and South Korea, and the benefits of mixed species farming in mind, could it be the year of the deer for New Zealand farmers?

Guests include:


Rhys Griffiths, CEO, Deer Industry New Zealand


Mark McCoard, Chairman, New Zealand Deer Farmers Association

Hosts:


Rebecca Greaves, Editor, Country-Wide


Sarah Perriam-Lampp, Managing Director, CountryWide Media

Taihape deer farmer Mark McCoard farms a velvet focussed operation in his mixed species farm, alongside cattle and sheep. He is also the Chairman of the New Zealand Deer Farmers Association (NZDFA). He says the beauty of having deer as part of his operation is that once you have the deer fencing up you can run anything behind it, and this could be a great opportunity for the next generation of farmers. He also discusses how deer could help in the battle against drench resistance.


Learn more about the NZDFA here.

Velvet access to China has been a challenge for Deer Industry New Zealand (DINZ), but with market access restored, it’s opening up the market for New Zealand. The new CEO of DINZ, Rhys Griffiths, discusses the deer market at the moment, including what a Trump administration in the USA will mean for exporting to America, what the Chinese and South Korea markets are looking for, and more about the upcoming Deer Industry Awards next year.


Find out more about the awards and nominations here.


Read the Summer issue of Country-Wide Magazine here.

Subscribe to Country-Wide magazine for $59/four magazines plus postage annually: https://country-wide.co.nz/shop/

SUBSCRIBE TO THE COUNTRY-WIDE WEEKLY EMAIL

2025 could be a window of opportunity for farmers to get into the deer industry, as the sheep industry faces tough times. With new market access opportunities opening up in China and South Korea, and the benefits of mixed species farming in mind, could it be the year of the deer for New Zealand farmers?
Guests include:
<ol>
<li dir="ltr" aria-level="1">
Rhys Griffiths, CEO, <a href="https://www.deernz.org/">Deer Industry New Zealand</a>
</li>
<li dir="ltr" aria-level="1">
Mark McCoard, Chairman, <a href="https://www.deernz.org/nzdfa">New Zealand Deer Farmers Association</a>
</li>
</ol>
Hosts:
<ol>
<li dir="ltr" aria-level="1">
Rebecca Greaves, Editor, Country-Wide
</li>
<li dir="ltr" aria-level="1">
Sarah Perriam-Lampp, Managing Director, CountryWide Media
</li>
</ol>
Taihape deer farmer Mark McCoard farms a velvet focussed operation in his mixed species farm, alongside cattle and sheep. He is also the Chairman of the New Zealand Deer Farmers Association (NZDFA). He says the beauty of having deer as part of his operation is that once you have the deer fencing up you can run anything behind it, and this could be a great opportunity for the next generation of farmers. He also discusses how deer could help in the battle against drench resistance.
<ul>
<li dir="ltr" aria-level="1">
Learn more about the NZDFA <a href="https://www.deernz.org/nzdfa">here.</a>
</li>
</ul>
Velvet access to China has been a challenge for Deer Industry New Zealand (DINZ), but with market access restored, it’s opening up the market for New Zealand. The new CEO of DINZ, Rhys Griffiths, discusses the deer market at the moment, including what a Trump administration in the USA will mean for exporting to America, what the Chinese and South Korea markets are looking for, and more about the upcoming Deer Industry Awards next year.
<ul>
<li dir="ltr" aria-level="1">
Find out more about the awards and nominations <a href="https://deernz.org/home/events/deer-industry-conference-2025/">here</a>.
</li>
</ul>
<ul>
<li dir="ltr" aria-level="1">
Read the Summer issue of Country-Wide Magazine <a href="https://country-wide.co.nz/Summer-2024/">here</a>.
</li>
</ul>
Subscribe to Country-Wide magazine for $59/four magazines plus postage annually:<a href="https://country-wide.co.nz/shop/"> https://country-wide.co.nz/shop/</a> 
<a href="https://country-wide.co.nz/sign-up/">SUBSCRIBE TO THE COUNTRY-WIDE WEEKLY EMAIL</a>

Bringing' you the best of rural New Zealand for nearly 50 years via your mailboxes, now it’s time for our seasonal stories from the magazine to weekly updates straight to your ears.

Proud to celebrate the grit and the smarts it takes to farm as well as good ol' fashioned country culture with The Country-Wide Podcast.

Hosts: Rebecca Greaves - Editor of Country-Wide

For more information & to subscribe to Country-Wide, visit www.country-wide.co.nz

Bringing' you the best of rural New Zealand for nearly 50 years via your mailboxes, now it’s time for our seasonal stories from the magazine to weekly updates straight to your ears.
Proud to celebrate the grit and the smarts it takes to farm as well as good ol' fashioned country culture with The Country-Wide Podcast.
Hosts: Rebecca Greaves - Editor of Country-Wide
For more information &amp; to subscribe to Country-Wide, visit www.country-wide.co.nz

The Country-Wide Podcast

Bringing' you the best of rural New Zealand for nearly 50 years via your mailboxes, now it’s time for' our seasonal stories from the magazine to weekly updates straight to your ears.

Proud to celebrate the grit and the smarts it takes to farm as well as good ol' fashioned country culture with The Country-Wide Podcast.

Hosts: Editor of Country-Wide, Rebecca Greaves and CountryWide Media’s Managing Director, Sarah Perriam-Lampp.

To subscribe to Country-Wide, visit www.country-wide.co.nz

Bringing' you the best of rural New Zealand for nearly 50 years via your mailboxes, now it’s time for' our seasonal stories from the magazine to weekly updates straight to your ears.
Proud to celebrate the grit and the smarts it takes to farm as well as good ol' fashioned country culture with The Country-Wide Podcast.
Hosts: Editor of Country-Wide, Rebecca Greaves and CountryWide Media’s Managing Director, Sarah Perriam-Lampp.
To subscribe to Country-Wide, visit <a href="http://www.country-wide.co.nz">www.country-wide.co.nz</a>

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