Mandeep Grover, General Manager for Refractive Surgery, Asia-Pacific & Japan for Abbott Vision is passionate about the opportunities digital offers marketers even though the healthcare industry he works in is highly regulated.

Having worked extensively in Australia and Asia, Mandeep has found that success still comes back to marketing fundamentals: know your customer and give them what they want, how and where they want it. Being able to better connect his customers to their customers, in his case physicians to their patients, is an exciting opportunity for digital marketers.

<p><a href="https://www.linkedin.com/in/mgrover1/">Mandeep Grover</a>, General Manager for Refractive Surgery, Asia-Pacific &amp; Japan for Abbott Vision is passionate about the opportunities digital offers marketers even though the healthcare industry he works in is highly regulated.</p>
<p>Having worked extensively in Australia and Asia, Mandeep has found that success still comes back to marketing fundamentals: know your customer and give them what they want, how and where they want it. Being able to better connect his customers to their customers, in his case physicians to their patients, is an exciting opportunity for digital marketers.</p>

If you’re a corporate marketer who wants to get better returns from your digital marketing investment, The Corporate Digital Marketing Podcast is for you.  You’ll hear insights from a range of marketers and industry experts to help you take advantage of your many digital opportunities 

Your host, digital marketing expert, published author and regular media presenter, Peter Applebaum examines the latest digital strategies, tactics, case studies and technologies to help you drive your brand and your career to new heights.

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