How do you build a unified, people-first culture across tens of thousands of workers—many of whom don't even sit on your direct payroll?

In this episode of the Love Your People Podcast, Maruchy Cantu, Executive Vice President at DFW International Airport, shares her inspiring journey from leading HR in private-sector powerhouses like PepsiCo, Frito-Lay, and UPS to driving culture across DFW Airport's 27-square-mile campus.

Maruchy unpacks how DFW established its #OneDFW framework, launched an aspirational 5-pillar Employee Promise, and proved that caring for the extended employee experience directly powers a 4-time award-winning customer experience. She also details DFW’s approach to AI innovation, dedicated change management, and continuous reskilling as they prepare for a $12.5B expansion and 100 million annual passengers.

💡 Don’t miss future episodes! Join our community at https://www.itagroup.com/insights for insights and tools to grow as a people-first leader.

Please note: SHRM and HRCI credit codes for episodes beyond two years of their original air date are no longer active. Check our current Love Your People episodes for the latest valid codes.

Resources from this Episode
Learn more about DFW International Airport https://www.dfwairport.com/ 
Explore ITA Group's Employee Experience Insights https://www.itagroup.com/insights 

Credits
Theme Music 🎵DPMusic from Pond5.com
Produced by ChatWithLeadersMedia.com

How do you build a unified, people-first culture across tens of thousands of workers&mdash;many of whom don't even sit on your direct payroll?
In this episode of the Love Your People Podcast, Maruchy Cantu, Executive Vice President at DFW International Airport, shares her inspiring journey from leading HR in private-sector powerhouses like PepsiCo, Frito-Lay, and UPS to driving culture across DFW Airport's 27-square-mile campus.
Maruchy unpacks how DFW established its #OneDFW framework, launched an aspirational 5-pillar Employee Promise, and proved that caring for the extended employee experience directly powers a 4-time award-winning customer experience. She also details DFW&rsquo;s approach to AI innovation, dedicated change management, and continuous reskilling as they prepare for a $12.5B expansion and 100 million annual passengers.
💡 Don&rsquo;t miss future episodes! Join our community at <a href="https://www.itagroup.com/insights">https://www.itagroup.com/insights</a> for insights and tools to grow as a people-first leader.
Please note: SHRM and HRCI credit codes for episodes beyond two years of their original air date are no longer active. Check our current Love Your People episodes for the latest valid codes.
Resources from this Episode
<ul>
<li aria-level="1">Learn more about DFW International Airport <a href="https://www.dfwairport.com/">https://www.dfwairport.com/</a>&nbsp;</li>
<li aria-level="1">Explore ITA Group's Employee Experience Insights <a href="https://www.itagroup.com/insights">https://www.itagroup.com/insights</a>&nbsp;</li>
</ul>
Credits
<ul>
<li aria-level="1">Theme Music 🎵<a href="https://www.pond5.com/artist/dpmusic">DPMusic</a> from Pond5.com</li>
<li aria-level="1">Produced by <a href="https://chatwithleaders.com">ChatWithLeadersMedia.com</a></li>
</ul>

The Love Your People podcast by ITA Group is for HR professionals, business leaders and culture enthusiasts who believe that thriving organizations start with empowered, engaged people.

Each episode features real stories, practical strategies and expert advice from leaders who are transforming organizations by putting their people first. We explore topics like employee engagement, team building, leadership development and how to create a connected culture. Whether you're looking for fresh ideas to spark joy in your team or proven strategies to boost morale and productivity, this podcast has you covered.

Subscribe now and join the movement of loving your people to transform your workplace—and your business.

The Love Your People podcast by ITA Group is for HR professionals, business leaders and culture enthusiasts who believe that thriving organizations start with empowered, engaged people.
Each episode features real stories, practical strategies and expert advice from leaders who are transforming organizations by putting their people first. We explore topics like employee engagement, team building, leadership development and how to create a connected culture. Whether you're looking for fresh ideas to spark joy in your team or proven strategies to boost morale and productivity, this podcast has you covered.
Subscribe now and join the movement of loving your people to transform your workplace&mdash;and your business.

At the heart of every successful business is a strong culture. Find out how high-achieving people leaders are putting their employees first - and why it makes all the difference.