The Common CreativeIn this episode, we have two special guests, Lauren Tan and Liz Soutar, who are both specialists in human-centered design that help teams inside organisations to solve complex problems using empathy and creativity.
Lauren and Liz are both Design Thinking Subject Matter Experts (SMEs) with over 17 and 20 years of experience respectively. They have worked at the intersection of design and business, published papers and books on design, and presented at conferences. Lauren currently works as a Specialist Director in Deloitte Australia's Consulting practice, while Liz is a Specialist Senior Manager. They both apply creative thinking to solve problems for start-ups and large institutions, and have pioneered the use of Human-Centered Design (HCD) in various organisations, including Westpac.
They delve into their own journeys and how they successfully enable creative processes for professional services consultants. It was incredibly insightful to learn from their different points of view and experiences. And discussed how human-centered design can help teams to be more creative and innovative, and how it can be integrated into existing business processes.
The show is titled "Creativity by Style," which is a fitting title as it highlights how they have learned to wrap creativity in business processes and language, making it more accessible and comfortable for business people. Overall, this episode provides valuable insights into the power of human-centered design and how it can be used to solve complex problems and drive innovation in organisations. We hope you enjoy the discussion as much as we did!
LINKS:
Liz Soutar - Special Guest
- LinkedIn - linkedin.com/in/liz-soutar-3744079
Lauren Tan - Special Guest
- LinkedIn - linkedin.com/in/laurentan
MAKE PUBLICATION - https://www2.deloitte.com/au/en/pages/technology/articles/make.html
Paul Fairweather - Co-host
https://www.paulfairweather.com
Chris Meredith - Co-host
https://www.chrismeredith.com.au
Two Common Creatives
