In this episode of The Common Creative Podcast, marketing maverick Oksana Koriakova shares her journey from Russia to Australia  and how she built a standout brand by mixing bold storytelling, creative thinking, and authentic connection.

Known for her unforgettable “Wedding dress keynote” and contagious energy, Oksana dives into why marketing should feel personal, purposeful, and a little bit brave. She also previews her upcoming book, Not Another Freaking Water Bottle, and shares practical tips for building a brand people genuinely love.

LINKS:

Oksana Koriakova - Special Guest

LinkedIn: https://www.linkedin.com/in/oksanakoriakova/

Instagram: https://www.instagram.com/imperobyoksana/

Website: impero.com.au

Free gift  for all listeners 23 ideas ebook impero.com.au/ebook

Paul Fairweather - Co-host

https://www.paulfairweather.com

Chris Meredith - Co-host

https://www.chrismeredith.com.au

In this episode of The Common Creative Podcast, marketing maverick Oksana Koriakova shares her journey from Russia to Australia&nbsp; and how she built a standout brand by mixing bold storytelling, creative thinking, and authentic connection.
Known for her unforgettable &ldquo;Wedding dress keynote&rdquo; and contagious energy, Oksana dives into why marketing should feel personal, purposeful, and a little bit brave. She also previews her upcoming book, Not Another Freaking Water Bottle, and shares practical tips for building a brand people genuinely love.
<hr>
LINKS:
Oksana Koriakova - Special Guest
LinkedIn:<a href="https://www.linkedin.com/in/oksanakoriakova/"> https://www.linkedin.com/in/oksanakoriakova/</a>
Instagram: <a href="https://www.instagram.com/imperobyoksana/">https://www.instagram.com/imperobyoksana/</a>
Website: <a href="http://impero.com.au/">impero.com.au</a>
Free gift&nbsp; for all listeners 23 ideas ebook <a href="http://impero.com.au/ebook">impero.com.au/ebook</a>
<hr>
Paul Fairweather - Co-host
<a href="https://www.paulfairweather.com">https://www.paulfairweather.com</a>
Chris Meredith - Co-host
<a href="https://www.chrismeredith.com.au">https://www.chrismeredith.com.au</a>

The Common Creative - But Never Ordinary A podcast series with Paul Fairweather and Chris Meredith
The worlds of business, home and play are all starved of creativity.  From an early age, we’re taught how to analyse, critique and simplify but the tools for exploring, ideating and creating are assumed to be instinctive.  The Common Creative is all about bringing creativity back into everyday life - understanding the essence of creativity and making creativity a common as a loaf of bread and as well understood as a common language.
Hosts Paul Fairweather and Chris Meredith are both creative thought-leaders and have been bonded by a common passion for creating and sharing something new and inspiring every day. Paul paints a watercolour of the household object and posts the image on IG “@everythink”, Chris photographs the same beach each and every day and posts the image on IG “@thisisbalmoral”
By day, Paul Fairweather is a Brisbane-based, speaker, author,  mentor,  architect and artist. Chris Meredith is a Sydney-based, business coach, innovation consultant, and award-winning photo-artist.
Each podcast explores a different aspect of creativity. Recent topics have included: Energy, Time, Constraints and even the Impact of Covid-19 (why not?!) 
The podcasts are ideal for anyone looking to get out of a rut and deliver stuff that goes beyond the norm.
Join us for our conversations and surprising guests to unlock your own creativity. 



https://thecommoncreative.co/

https://www.paulfairweather.com/

https://chrismeredith.com.au/

The Common Creative - But Never Ordinary A podcast series with Paul Fairweather and Chris Meredith The worlds of business, home and play are all starved of creativity.  From an early age, we’re taught how to analyse, critique and simplify but the tools for exploring, ideating and creating are assumed to be instinctive.  The Common Creative is all about bringing creativity back into everyday life - understanding the essence of creativity and making creativity a common as a loaf of bread and as well understood as a common language. Hosts Paul Fairweather and Chris Meredith are both creative thought-leaders and have been bonded by a common passion for creating and sharing something new and inspiring every day. Paul paints a watercolour of the household object and posts the image on IG “@everythink”, Chris photographs the same beach each and every day and posts the image on IG “@thisisbalmoral” By day, Paul Fairweather is a Brisbane-based, speaker, author,  mentor,  architect and artist. Chris Meredith is a Sydney-based, business coach, innovation consultant, and award-winning photo-artist. Each podcast explores a different aspect of creativity. Recent topics have included: Energy, Time, Constraints and even the Impact of Covid-19 (why not?!)  The podcasts are ideal for anyone looking to get out of a rut and deliver stuff that goes beyond the norm. Join us for our conversations and surprising guests to unlock your own creativity. 
 
<a href="https://thecommoncreative.co/">https://thecommoncreative.co/</a>
<a href="https://www.paulfairweather.com/">https://www.paulfairweather.com/</a>
<a href="https://chrismeredith.com.au/">https://chrismeredith.com.au/</a>

The Common Creative

The Common Creative - But Never Ordinary A podcast series with Paul Fairweather and Chris Meredith
The worlds of business, home and play are all starved of creativity.  From an early age, we’re taught how to analyse, critique and simplify but the tools for exploring, ideating and creating are assumed to be instinctive.  The Common Creative is all about bringing creativity back into everyday life - understanding the essence of creativity and making creativity a common as a loaf of bread and as well understood as a common language.
Hosts Paul Fairweather and Chris Meredith are both creative thought-leaders and have been bonded by a common passion for creating and sharing something new and inspiring every day. Paul paints a watercolour of the household object and posts the image on IG “@everythink”, Chris photographs the same beach each and every day and posts the image on IG “@thisisbalmoral”
By day, Paul Fairweather is a Brisbane-based, speaker, author,  mentor,  architect and artist. Chris Meredith is a Sydney-based, business coach, innovation consultant, and award-winning photo-artist.
Each podcast explores a different aspect of creativity. Recent topics have included: Energy, Time, Constraints and even the Impact of Covid-19 (why not?!) 
The podcasts are ideal for anyone looking to get out of a rut and deliver stuff that goes beyond the norm.
Join us for our conversations and surprising guests to unlock your own creativity. 

 

https://thecommoncreative.co/

https://www.paulfairweather.com/

https://chrismeredith.com.au/

The Common Creative - But Never Ordinary A podcast series with Paul Fairweather and Chris Meredith The worlds of business, home and play are all starved of creativity.&nbsp; From an early age, we&rsquo;re taught how to analyse, critique and simplify but the tools for exploring, ideating and creating are assumed to be instinctive.&nbsp; The Common Creative is all about bringing creativity back into everyday life - understanding the essence of creativity and making creativity a common as a loaf of bread and as well understood as a common language. Hosts Paul Fairweather and Chris Meredith are both creative thought-leaders and have been bonded by a common passion for creating and sharing something new and inspiring every day. Paul paints a watercolour of the household object and posts the image on IG &ldquo;@everythink&rdquo;, Chris photographs the same beach each and every day and posts the image on IG &ldquo;@thisisbalmoral&rdquo; By day, Paul Fairweather is a Brisbane-based, speaker, author,&nbsp; mentor,&nbsp; architect and artist. Chris Meredith is a Sydney-based, business coach, innovation consultant, and award-winning photo-artist. Each podcast explores a different aspect of creativity. Recent topics have included: Energy, Time, Constraints and even the Impact of Covid-19 (why not?!)&nbsp; The podcasts are ideal for anyone looking to get out of a rut and deliver stuff that goes beyond the norm. Join us for our conversations and surprising guests to unlock your own creativity.&nbsp;
&nbsp;
<a href="https://thecommoncreative.co/">https://thecommoncreative.co/</a>
<a href="https://www.paulfairweather.com/">https://www.paulfairweather.com/</a>
<a href="https://chrismeredith.com.au/">https://chrismeredith.com.au/</a>

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