The Colaba CartelThe Colaba Cartel

Ep. 08: Marketing

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The Colaba Cartel

Some time ago, five successful restaurateurs came together to form The Colaba Cartel. The founders of The Table, Gauri Devidayal and Jay Yousuf, partn 
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Once you make a restaurant, you need to talk to people about it. What does that involve? It's actually more complicated than just going out and blabbering about it. It involves creating a brand, figuring out a strategy for how you want to position the brand to create maximum impact, working on tactical aspects like social media, PR, websites, app listings and so much more.

Tune in to this fascinating conversation with Gauri, Amit, Pankil, Abhishek and Dallas Fernandes, who's worked on Miss T's branding. They talk about how they're positioning Miss T, the different avenues of marketing available today, what role legacy plays in branding a restaurant and more.

Follow @MissTColaba on Twitter & Instagram Talk to Gauri on Twitter @gauridetails and on Instagram @gdevidayal Talk to Amit on Twitter & Instagram @doshiamit

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://goo.gl/tGYdU1 or iOS: https://goo.gl/sZSTU5

You can check out our website at http://www.ivmpodcasts.com/

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The Colaba Cartel

Some time ago, five successful restaurateurs came together to form The Colaba Cartel. The founders o 
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