The Clifford ShowIn the era of NIL and the rise of the athlete-creator, building a personal brand and sustaining it beyond college can be one of the toughest challenges in sports. Jon Seaton embraced that challenge and has continued to thrive long after his playing days. We dive into his journey from Elon to Ole Miss, the growth of his business ventures, the impact of the Big Boy Council, and how he's built a strong team around him to create lasting success as a creator, entrepreneur, and brand for years to come.
