The Churchill CollectiveThe Churchill Collective

Ian Jarratt — weighing up pricing, how one man revolutionised shopping

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One person’s passion can change the world for everyone else. In this episode, host Adam Spencer talks to Ian Jarratt, the man responsible for bringing unit pricing — something we all use — to Australia. An executive member of the Consumers Federation of Australia, Ian is passionate about unit pricing, which provides standardized pricing for products, making it easier for consumers to compare prices. He discusses how his Churchill Fellowship allowed him to scour the world for the best system, and he reflects on its huge impact and the need for ongoing improvement.


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