The Vision Pro launch

Dr Sarb Johal - first thoughts

Where does it fit in VR?

Don't say metaverse

That price tag! and non-Pro speculation

Eyes on the outside

The immersion dial

The dad at the birthday

A very early announcement

Unity share price jumped

Other WWDC news

Ben and Peter debrief

This week, Ben and Peter are joined by Apple watcher Dr Sarb Johal from A+ Report to talk about the biggest Apple product drop since the Apple Watch - the Vision Pro.

They ask what it will take for the device to catch on and who the actual customers could be.

Sarb shares what he expects to see for the future of Apple's attempts at mixed reality and why he thinks Apple's share price dropped in response to its 'spatial computer' launch.

Plus, they chat about the other news out of the Worldwide Developer Conference (WWDC).

Subscribe on Apple Podcasts, iHeart Radio, Spotify, or wherever you get podcasts.

Reading list

This week, Ben and Peter are joined by Apple watcher <a href="https://www.youtube.com/@TheSarbJohal">Dr Sarb Johal</a> from <a href="https://www.youtube.com/@APlusReport/videos">A+ Report</a> to talk about the biggest Apple product drop since the Apple Watch - the Vision Pro.
They ask what it will take for the device to catch on and who the actual customers could be.
Sarb shares what he expects to see for the future of Apple's attempts at mixed reality and why he thinks Apple's share price dropped in response to its 'spatial computer' launch.
Plus, they chat about the other news out of the Worldwide Developer Conference (WWDC).
Subscribe on <a href="https://podcasts.apple.com/nz/podcast/the-business-of-tech/id1686022906">Apple Podcasts</a>, <a href="https://www.iheart.com/podcast/1049-the-business-of-tech-114330718/">iHeart Radio</a>, <a href="https://open.spotify.com/show/5GUbfwoRfmX6sUzWq6PQQa?si=3d2371457d314589">Spotify</a>, or wherever you get podcasts.
<a href="https://businessdesk.co.nz/article/technology/the-business-of-tech-apples-big-vr-swing-with-dr-sarb-johal">Reading list</a>

The Business of Tech, hosted by leading tech journalist Peter Griffin. Every week they take a deep dive into emerging technology and news from the sector to help guide the important decisions all Business leaders make.

Issues such as cybersecurity, retaining trust after a cyberattack, business IT needs, purchasing SaaS tools and more.

New Episodes out every Thursday. Follow or subscribe to get it delivered straight to your favourite podcatcher.

@petergnz

@businessdesk_nz

Proudly sponsored by 2degrees Business!

 

The Business of Tech, hosted by leading tech journalist Peter Griffin. Every week they take a deep dive into emerging technology and news from the sector to help guide the important decisions all Business leaders make.
Issues such as cybersecurity, retaining trust after a cyberattack, business IT needs, purchasing SaaS tools and more.
New Episodes out every Thursday. Follow or subscribe to get it delivered straight to your favourite podcatcher.
@petergnz
@businessdesk_nz
Proudly sponsored by 2degrees Business!
&nbsp;

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