We all know that dopamine drives our spending, whether it’s impulse shopping, online browsing, or grabbing a little treat just because. That quick hit of excitement can make spending feel effortless, while saving? Not so much. But what if we could flip the script and make saving just as rewarding as swiping our card?

This week, I’m unpacking how to retrain your brain to crave financial wins instead of spending sprees. By understanding the psychology behind our money habits, we can start making small shifts that give us that same dopamine rush, not from spending, but from watching our savings grow.

I'm covering:
Why we’re wired to seek dopamine from spending
How to make saving feel just as rewarding
Simple ways to gamify your savings

If you’ve ever struggled to break the cycle of impulse spending, this one’s for you!



Order my book, Good with Money: 

Australia: https://amzn.to/4eLOi5x 

UK: https://www.amazon.co.uk/Good-Money-Reprogramme-Spending-Control/

Where to find The Broke Generation

Website: https://thebrokegeneration.com/
Instagram: https://instagram.com/the.brokegeneration
TikTok: https://www.tiktok.com/@the.brokegeneration  

Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe

We all know that dopamine drives our spending, whether it&rsquo;s impulse shopping, online browsing, or grabbing a little treat just because. That quick hit of excitement can make spending feel effortless, while saving? Not so much. But what if we could flip the script and make saving just as rewarding as swiping our card?
This week, I&rsquo;m unpacking how to retrain your brain to crave financial wins instead of spending sprees. By understanding the psychology behind our money habits, we can start making small shifts that give us that same dopamine rush, not from spending, but from watching our savings grow.
I'm covering:
<ul>
<li>Why we&rsquo;re wired to seek dopamine from spending</li>
<li>How to make saving feel just as rewarding</li>
<li>Simple ways to gamify your savings</li>
</ul>
If you&rsquo;ve ever struggled to break the cycle of impulse spending, this one&rsquo;s for you! 
Order my book, Good with Money:&nbsp; Australia:&nbsp;<a href="https://amzn.to/4eLOi5x">https://amzn.to/4eLOi5x</a>&nbsp;
UK: <a href="https://www.amazon.co.uk/Good-Money-Reprogramme-Spending-Control/dp/1399822446/ref=asc_df_1399822446?mcid=8cfd172ad9473176be1ff7bdcdfd9f24&amp;th=1&amp;psc=1&amp;hvocijid=8186753501660029287-1399822446-&amp;hvexpln=74&amp;tag=googshopuk-21&amp;linkCode=df0&amp;hvadid=696285193871&amp;hvpos=&amp;hvnetw=g&amp;hvrand=8186753501660029287&amp;hvpone=&amp;hvptwo=&amp;hvqmt=&amp;hvdev=c&amp;hvdvcmdl=&amp;hvlocint=&amp;hvlocphy=9220538&amp;hvtargid=pla-2281435176378&amp;psc=1&amp;gad_source=1">https://www.amazon.co.uk/Good-Money-Reprogramme-Spending-Control/</a>
Where to find The Broke Generation
Website:<a href="https://thebrokegeneration.com/subscribe/?utm_source=podcast&amp;utm_medium=link&amp;utm_campaign=newsletter_subscribe_link_click&amp;utm_id=Podcast+Show+Notes"> https://thebrokegeneration.com/ </a>Instagram:<a href="https://instagram.com/the.brokegeneration"> https://instagram.com/the.brokegeneration </a>TikTok:<a href="https://www.tiktok.com/@the.brokegeneration"> https://www.tiktok.com/@the.brokegeneration</a> &nbsp;
Sign up to The Glue: the weekly money psychology and mindset newsletter<a href="https://thebrokegeneration.com/subscribe/?utm_source=podcast&amp;utm_medium=link&amp;utm_campaign=newsletter_subscribe_link_click&amp;utm_id=Podcast+Show+Notes"> www.thebrokegeneration.com/subscribe</a>

Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you be better with money.

Good With Money

Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you get Good With Money. Hosted by Certified Financial Behaviour Specialist and author of Good With Money, Emma Edwards, this show will help you heal your relationship with your finances, hack your brain, and start feeling confident with money.

Money psychology, budgeting, personal finance, money habits, human behaviour.

Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you get Good With Money. Hosted by Certified Financial Behaviour Specialist and author of Good With Money, Emma Edwards, this show will help you heal your relationship with your finances, hack your brain, and start feeling confident with money.
Money psychology, budgeting, personal finance, money habits, human behaviour.