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Clicks response over hair advertisements & EFF shutting down Clicks stores

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Clicks, the health and beauty retailer, is set to trade as normal today, despite the plan by the Economic Freedom Fighters (EFF) to protest and shutdown its stores. This past Friday, Clicks faced widespread condemnation following a racist advertisement by Tresemme which appeared on the retailers website.

This campaign portrayed Black people’s hair as dry and damaged, while white people’s was depicted as fine and flat. Clicks has apologised for this advertisement and says it is taking concerns to address all concerns.

Bongani joined by Vikesh Ramsunder, CEO of Clicks and Marshall Dlamini, EFF Secretary-General.

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