Andrew Phillips is the Co-founder and Director of ImpactWon. Offering business and sales consultancy, ImpactWon has aided many businesses by improving their sales infrastructure right down to their philosophy.

In this episode, Andrew recounts his journey as a salesman from his experience as a persuasive police officer, in scuba diving, and tech. He discusses the similarities and differences of sales and marketing, why sales gets such a bad name, and how to open and close deals. Finally, Andrew shares what makes a good salesman and ImpactWon’s ‘Credibility, Capability, Commitment, Control’ framework for the best sales practice.

 

Resources and links:
ImpactWon Website
ImpactWon on Instagram
ImpactWon on LinkedIn
Andrew Phillips on LinkedIn

 

Connect:
Alexander Spencer website
Alexander Spencer on X
Alexander Spencer on Facebook
Alexander Spencer on LinkedIn


  This show is produced in collaboration with Wavelength Creative. Visit wavelengthcreative.com for more information.

Andrew Phillips is the Co-founder and Director of ImpactWon. Offering business and sales consultancy, ImpactWon has aided many businesses by improving their sales infrastructure right down to their philosophy. In this episode, Andrew recounts his journey as a salesman from his experience as a persuasive police officer, in scuba diving, and tech. He discusses the similarities and differences of sales and marketing, why sales gets such a bad name, and how to open and close deals. Finally, Andrew shares what makes a good salesman and ImpactWon&rsquo;s &lsquo;Credibility, Capability, Commitment, Control&rsquo; framework for the best sales practice. &nbsp; Resources and links: <ul> <li aria-level="1"><a href="https://www.impactwon.com/">ImpactWon Website</a></li> <li aria-level="1"><a href="https://www.instagram.com/impact.won">ImpactWon on Instagram</a></li> <li aria-level="1"><a href="https://www.linkedin.com/company/impactwon/">ImpactWon on LinkedIn</a></li> <li aria-level="1"><a href="https://www.linkedin.com/in/andrew-g-phillips/">Andrew Phillips on LinkedIn</a></li> </ul> &nbsp; Connect: <ul> <li aria-level="1"><a href="https://alexanderspencer.com.au/">Alexander Spencer website</a></li> <li aria-level="1"><a href="https://twitter.com/AlexSpencerCPA">Alexander Spencer on X</a></li> <li aria-level="1"><a href="https://www.facebook.com/aspartnerscpa/">Alexander Spencer on Facebook</a></li> <li aria-level="1"><a href="https://www.linkedin.com/company/alexander-spencer-cpa/">Alexander Spencer on LinkedIn</a></li> </ul> This show is produced in collaboration with Wavelength Creative. Visit <a href="https://wavelengthcreative.com/?utm_source=show-notes&utm_medium=referral&utm_content=rss-feed-footer">wavelengthcreative.com</a> for more information.

The Bottom Line is a show designed to help Australian businesses succeed. On the show, you'll hear from leading Aussie business owners as they share the lessons they've learned building their companies. You'll learn from their successes, as well as some of the challenges they've faced along the way. We also talk to experts from a range of fields who share specialised techniques you can use to improve your business. Produced by accounting and business advisory firm Alexander Spencer.

The Bottom Line is a show designed to help Australian businesses succeed.

The Bottom Line

How 'The Right to Win' builds high-performing sales teams

In this episode of The Bottom Line, Sevan sits down with Jim Penman, founder of Jim’s Group and one of Australia’s most well-known voices in small business.

Known by many as the name behind Jim’s Mowing and the wider Jim’s Group, Jim has built one of the country’s most recognised franchise brands. His business journey started early, from earning his first money as an eight-year-old doing odd jobs to turning a part-time lawn mowing business into a full-time venture in 1982.

Today, Jim’s Group has grown into a franchise network with thousands of franchisees across Australia and beyond, but the lessons behind that growth remain deeply practical for small business owners.

Across the conversation, Jim shares what it really takes to build, scale, and sustain a service business. He talks about the early days of franchising, reaching 100 franchisees in just 18 months, why customer service matters more than most businesses realise, and why looking after franchisees has always been at the centre of the Jim’s Group model.

He also shares honest lessons from the mistakes he has made along the way, including the risks of moving too quickly into ventures you do not fully understand, the importance of humility in business, and why strong systems, feedback, pricing, and leadership can make all the difference.

Resources and links:
Jim Penman Website
Jim Penman Tiktok
Jim Penman Instagram
Jim Penman Facebook

Connect:
Alexander Spencer Website
Alexander Spencer Linktree

In this episode of The Bottom Line, Sevan sits down with Jim Penman, founder of Jim&rsquo;s Group and one of Australia&rsquo;s most well-known voices in small business.
Known by many as the name behind Jim&rsquo;s Mowing and the wider Jim&rsquo;s Group, Jim has built one of the country&rsquo;s most recognised franchise brands. His business journey started early, from earning his first money as an eight-year-old doing odd jobs to turning a part-time lawn mowing business into a full-time venture in 1982.
Today, Jim&rsquo;s Group has grown into a franchise network with thousands of franchisees across Australia and beyond, but the lessons behind that growth remain deeply practical for small business owners.
Across the conversation, Jim shares what it really takes to build, scale, and sustain a service business. He talks about the early days of franchising, reaching 100 franchisees in just 18 months, why customer service matters more than most businesses realise, and why looking after franchisees has always been at the centre of the Jim&rsquo;s Group model.
He also shares honest lessons from the mistakes he has made along the way, including the risks of moving too quickly into ventures you do not fully understand, the importance of humility in business, and why strong systems, feedback, pricing, and leadership can make all the difference.
Resources and links:
<ul>
<li><a href="https://jimpenman.com.au/">Jim Penman Website</a></li>
<li><a href="https://www.tiktok.com/@thejimpenman">Jim Penman Tiktok</a></li>
<li><a href="https://www.instagram.com/thejimpenman/">Jim Penman Instagram</a></li>
<li><a href="https://www.facebook.com/thejimpenman/">Jim Penman Facebook</a></li>
</ul>
Connect:
<ul>
<li><a href="https://alexanderspencer.com.au/">Alexander Spencer Website</a></li>
<li><a href="https://linktr.ee/alexanderspencer">Alexander Spencer Linktree</a></li>
</ul>

How Jim Penman built Jim's Mowing into a franchise empire

Kim Keedle is a former Formula One performance coach, physiotherapist, and founder working at the intersection of elite sport, personal development, and technology. Across his career in motorsport, he supported world-class drivers including Romain Grosjean and Oscar Piastri, helping them manage the physical, mental, and lifestyle demands required to compete at the highest level.

In this episode, Kim shares an inside look at the world of Formula One and what goes into preparing drivers before they step into the car. From training and recovery to mindset, focus, pressure, and discipline, he explains why consistent performance relies on far more than natural ability. He also discusses the behaviours and habits that allow top drivers to stay calm, resilient, and ready when every second matters.

Kim also reflects on his move from the F1 paddock into the startup world with Pocket Mentor AI, a personalised mentoring tool built around high-performance coaching frameworks. He discusses the realities of building a new business, where AI can support personal growth, and how self-awareness, structure, and reflection can help people perform better in sport, business, and everyday life.

Kim Keedle is a former Formula One performance coach, physiotherapist, and founder working at the intersection of elite sport, personal development, and technology. Across his career in motorsport, he supported world-class drivers including Romain Grosjean and Oscar Piastri, helping them manage the physical, mental, and lifestyle demands required to compete at the highest level.
In this episode, Kim shares an inside look at the world of Formula One and what goes into preparing drivers before they step into the car. From training and recovery to mindset, focus, pressure, and discipline, he explains why consistent performance relies on far more than natural ability. He also discusses the behaviours and habits that allow top drivers to stay calm, resilient, and ready when every second matters.
Kim also reflects on his move from the F1 paddock into the startup world with Pocket Mentor AI, a personalised mentoring tool built around high-performance coaching frameworks. He discusses the realities of building a new business, where AI can support personal growth, and how self-awareness, structure, and reflection can help people perform better in sport, business, and everyday life.

What Formula 1 can teach business owners about performing under pressure, with Kim Keedle

Dr. Donny Mandrawa is a myofunctional dentist, educator, and author specialising in airway health, breathing, sleep, and childhood development. He is the founder of one of Australia's leading myofunctional dentistry practices, helping children and adults address airway, breathing, sleep, and developmental concerns.

In this episode, Dr. Donny Mandrawa discusses the connection between airway health, breathing, sleep quality, and overall wellbeing. He explains why symptoms such as snoring, teeth grinding, mouth breathing, and poor sleep are often signs of underlying airway dysfunction, and why early intervention can have a significant impact on childhood development and long-term health outcomes.

Dr. Donny also shares his journey from traditional dentistry to myofunctional dentistry and the inspiration behind his book, Behind the Smile, which aims to raise awareness of the critical role breathing and sleep play in overall health.

Dr. Donny Mandrawa is a myofunctional dentist, educator, and author specialising in airway health, breathing, sleep, and childhood development. He is the founder of one of Australia's leading myofunctional dentistry practices, helping children and adults address airway, breathing, sleep, and developmental concerns.
In this episode, Dr. Donny Mandrawa discusses the connection between airway health, breathing, sleep quality, and overall wellbeing. He explains why symptoms such as snoring, teeth grinding, mouth breathing, and poor sleep are often signs of underlying airway dysfunction, and why early intervention can have a significant impact on childhood development and long-term health outcomes.
Dr. Donny also shares his journey from traditional dentistry to myofunctional dentistry and the inspiration behind his book, Behind the Smile, which aims to raise awareness of the critical role breathing and sleep play in overall health.

How 'The Right to Win' builds high-performing sales teams

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