VP of Amazon Music Steve Boom tells his story starting out as an engineer at Compaq, spending years in Europe doing business development for Yahoo! before moving back to San Francisco, and ultimately joining Amazon Music. Boom talks about how Amazon Music is changing the landscape by delivering a more natural and intuitive music listening experience on Alexa. 07:00 - Programming at Compaq 14:00 - 10 years at Yahoo! London to SF 22:00 - Amazon Music begins 27:00 - Bezos' involvement and the decision making process at Amazon 33:30 - Echo launch after Prime Music 55:00 - Alexa as a member of the family and Amazon Music Unlimited