Your marketing stopped working and you don't know why. Your ads aren't converting like they used to. Your messaging feels off. You're hiring people but nothing's moving. 

Welcome to 2026—where the old playbook is officially dead.

In this episode, Tikis and I break down why most founders are struggling right now and what actually separates the ones who scale from the ones who don't survive. We're talking about the shift from survival mode to dialing things in.

Why targeting doesn't matter anymore but your messaging matters more than ever. How AI exposes broken foundations instead of fixing them.

And why if you can't sell with cold traffic, your brand isn't as strong as you think it is.

If you're hitting a ceiling, burning ad spend with nothing to show for it, or wondering why what used to work doesn't work anymore—this is the conversation you need to hear.

Watch the full episode to get the complete breakdown. Subscribe to the channel for more real conversations on scaling, marketing, and building businesses that last.

Check out our other videos for more insights you won't find anywhere else.

 

Your marketing stopped working and you don't know why. Your ads aren't converting like they used to. Your messaging feels off. You're hiring people but nothing's moving.&nbsp;
Welcome to 2026&mdash;where the old playbook is officially dead.
In this episode, Tikis and I break down why most founders are struggling right now and what actually separates the ones who scale from the ones who don't survive. We're talking about the shift from survival mode to dialing things in.
Why targeting doesn't matter anymore but your messaging matters more than ever. How AI exposes broken foundations instead of fixing them.
And why if you can't sell with cold traffic, your brand isn't as strong as you think it is.
If you're hitting a ceiling, burning ad spend with nothing to show for it, or wondering why what used to work doesn't work anymore&mdash;this is the conversation you need to hear.
Watch the full episode to get the complete breakdown. Subscribe to the channel for more real conversations on scaling, marketing, and building businesses that last.
Check out our other videos for more insights you won't find anywhere else.
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Iggy Odighizuwa is the founder of ai-setters.com a done for you appointment setting and lead nurture ai system for health and fitness professionals wanting more qualified sales appointments to grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their acquisition system so they can focus on delivering results to their clients. He loves getting more done in less time and making what he calls “boring money”.  He is the author of The Fitness Leads Pre-Conversion Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.



To see a live demo of the Fitness Leads Pre-Conversion Acquisition System go to https://demo.ai-setters.com/charlie

Iggy Odighizuwa is the founder of ai-setters.com a done for you appointment setting and lead nurture ai system for health and fitness professionals wanting more qualified sales appointments to grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their acquisition system so they can focus on delivering results to their clients. He loves getting more done in less time and making what he calls “boring money”.  He is the author of The Fitness Leads Pre-Conversion Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits.
 
To see a live demo of the Fitness Leads Pre-Conversion Acquisition System go to https://demo.ai-setters.com/charlie

The Boardroom Podcast

Founder of Ai-setters.com and The Leads Pre-Conversion System a DONE FOR YOU Service That Uses Charlie Ai To Book Vetted & Qualified Appointments For Coaches, Consultants, Agency Owners and Service Based Businesses….

Iggy Built his first 7-figure high ticket online coaching business called “Tri180 Coaching” Since then Iggy has helped to build 20 other 7-figure online coaching businesses and helped build two 8-figure online coaching businesses one of them called "The 4% Club," and over 100 6-figure online coaching businesses. Iggy spent 8 years of his life in Benin a small village in an African country called Nigeria.

Founder of <a href="http://ai-setters.com/">Ai-setters.com</a> and The Leads Pre-Conversion System a DONE FOR YOU Service That Uses Charlie Ai To Book Vetted &amp; Qualified Appointments For Coaches, Consultants, Agency Owners and Service Based Businesses….
Iggy Built his first 7-figure high ticket online coaching business called “Tri180 Coaching” Since then Iggy has helped to build 20 other 7-figure online coaching businesses and helped build two 8-figure online coaching businesses one of them called "The 4% Club," and over 100 6-figure online coaching businesses. Iggy spent 8 years of his life in Benin a small village in an African country called Nigeria.