Inflation in the US has cooled from pandemic peaks, but there’s a grocery product telling a different story: beef. The price of uncooked ground beef soared by the most since June 2020 in government data released Friday. The broad beef and veal category is up 15% over the past year as of January.

On today’s Big Take podcast, Bloomberg reporter Enda Curran  takes a peek into the American consumer’s grocery basket with host David Gura to understand the perfect storm of factors that’s setting beef apart. And a fifth-generation Oklahoma rancher reflects on the impact that a fragile market has had on her family business.

Read more:

• America’s Vanishing Cattle Herd Drives 15% Price Hikes for Beef
• US Cattle Herd Stays at 75-Year Low, Keeping Beef Prices High
• A Deadly Parasite’s Return Threatens US Ranchers Too Young to Remember It

Hosted by David Gura; Produced by Rachael Lewis-Krisky and David Fox; Reported by Enda Curran, Ilena Peng; Edited by Aaron Edwards;

Fact-checking by Eleanor Harrison-Dengate and David Fox; Engineering by Alex Sugiura;

Senior Producer: Naomi Shavin; Deputy Executive Producer: Julia Weaver; Executive Producer: Nicole Beemsterboer.