The Nintendo Switch has generated some $100 billion in sales for the Japanese gaming giant since its launch in 2017, propelling the company’s shares to record highs.

Now the game-maker is under pressure to do even better with the new Switch 2, out this week. On today’s Big Take Asia Podcast, Bloomberg Opinion’s Gearoid Reidy joins host K. Oanh Ha to talk about why the Switch 2 is so important to Nintendo’s business and whether it can live up to the hype.

Read more: If the Switch 2 Stumbles, Nintendo Has No Plan B

Watch, from Originals: Nintendo’s High-Stakes Bet on the Switch 2

Further listening: A Turning Point in Trump’s Trade War

The Nintendo Switch has generated some $100 billion in sales for the Japanese gaming giant since its launch in 2017, propelling the company&rsquo;s shares to record highs.
Now the game-maker is under pressure to do even better with the new Switch 2, out this week. On today&rsquo;s Big Take Asia Podcast, Bloomberg Opinion&rsquo;s Gearoid Reidy joins host K. Oanh Ha to talk about why the Switch 2 is so important to Nintendo&rsquo;s business and whether it can live up to the hype.
Read more:&nbsp;<a href="https://www.bloomberg.com/graphics/2025-opinion-nintendo-switch-2-release-details-future-success/?srnd=undefined">If the Switch 2 Stumbles, Nintendo Has No Plan B </a> Watch, from Originals: <a href="https://www.bloomberg.com/news/videos/2025-06-04/nintendo-s-high-stakes-bet-on-the-switch-2-video">Nintendo&rsquo;s High-Stakes Bet on the Switch 2</a> Further listening: <a href="https://podcasts.apple.com/us/podcast/a-turning-point-in-trumps-trade-war/id1578096201?i=1000710922666">A Turning Point in Trump&rsquo;s Trade War</a>

The Big Take from Bloomberg News brings you inside what’s shaping the world's economies with the smartest and most informed business reporters around the world. The context you need on the stories that can move markets. Every afternoon.

The Big Take from Bloomberg News brings you inside what’s shaping the world's economies with the smartest and most informed business reporters around the world. The context you need on the stories that can move markets. Every afternoon.

Big Take

Nintendo's Big Bet on Switch 2

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/e1c43645-9bea-44f2-926f-b2f1013d1a2b/transcript

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