Richard and Jo discuss how farmers can approach running a sustainable beef operation, what the costs are, and ways you can keep costs down while improving sustainability. They discuss learnings from the latest NZRSB Conference in May, where we’re at on a global scale, and the benefits of sitting at a round table with all of the right people. 

With two people passionate about beef genetics, they couldn’t help but discuss bull sales and Richard gives his tips and tricks for buying the right bull!

Guests include:

• Richard Scholefield, Chairman, New Zealand Roundtable for Sustainable Beef

Hosts:

• Jo Scott, host of BEEF Country

Richard is both a Gisborne based farmer, and the chairman of the NZRSB. He shares his insights into the cattle industry from a sustainability lens, with an emphasis on longevity.

You can find more information about the NZRSB here. 

BEEF Country is an annual journal packed with New Zealand's inspirational and technical information in the aim to breed and finish ultimately the world’s best beef. The journal is distributed early May 2024 free to all Beef + Lamb New Zealand levy payers. 

Purchase the BEEF Country annual journal for $15 plus postage annually (available from 1 May 2024): https://country-wide.co.nz/shop/