It’s time for the hurricane! 

My good friend and frequent podcast guest Dave Rossi, author of the wonderful book The Imperative Habit, returns for a fifth appearance on the B.rad podcast. Trust me, by the time this episode is over, you’re going to feel compelled to buy his book, as you’re going to hear some awesome insights and cause for reflection in this fast moving episode. If you haven’t heard previous shows with Dave, he’s a Silicon Valley based businessman who has become quite a guru in the spiritual field in addition to writing a very well-received book, The Imperative Habit.

In this episode, Dave and I talk about the most effective strategies for long-term weight loss (something Dave is very familiar with as he once successfully dropped 50 pounds) and how to stay aligned with your health goals by coming at the challenge from the mindset component. We talk about the placebo effect—how it’s real and actually quite powerful, as well as why Dave says it is imperative today to build good habits and overcome the constant temptation of instant gratification dopamine-triggering pleasures and indulgences. Dave also details a kinder, gentler approach to goal setting where you make a choice to live healthily and do things that feel good instead of the “struggle and suffer” approach that is unfortunately too common, and much more—get ready for the hurricane!



TIMESTAMPS:

The mindset influences how you set your goals. It can make or break your progress. [01:06]

If you are a marathoner and you love it, you will have a different physiological response than if you hate what you are doing. It’s like the placebo effect. [07:31]

If you hear a podcast explaining why vegetables are not good for you, your mind can kick in and the vegetables you used to love, suddenly become unappetizing. [15:23]

There is no shortcut to get the body that you want. [19:18]

If your goal is to gain something, it probably won’t be authentic. [24:52]

A choice of what you want to do versus what you don’t want to do is choice versus willpower. And willpower gets stronger when we are stressed. [29:49]

Sugar is bad for me. I make the choice to have a healthy body as opposed to enjoying the pleasure of the dessert. [35:36]

You have to enjoy the journey that you are taking in order to get to that end game. [38:25]

If you are over exercising, you are going to turn down all kinds of other flames and feel more tired, more hungry, more apt to store, store fat rather than burn it. [42:02]

To lose weight, you have to have the power of choice to figure out what works for you. [44:43]

You can be fit, but not healthy. [48:31]

When you look at lifestyle as thoughts, emotions, food, activities, relationships, your lifestyle will have a corresponding body. [50:10]

Dave lost 50 to 60 pounds.  Brad asks, what was the trigger that made it happen? [52:36]

Develop the practice of the ability to say no to bodily urges. The food no longer has power. [01:00:27]



LINKS:
Brad Kearns.com
Brad’s Shopping page
The Imperative Habit
Dopamine Nation
Jay Feldman Podcast no. 1
Jay Feldman Podcast no. 2
Burn
The Hacking of the American Mind



Join Brad for more fun on: 

Instagram: @bradkearns1

Facebook: @bradkearnsjumphigh

Twitter: @bradleykearns

YouTube: @BradKearns

TikTok: @bradkearns




We appreciate all feedback, and questions for Q&A shows, emailed to podcast@bradventures.com. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!

Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, Brad won’t promote anything he doesn’t absolutely love and use in daily life.
Brad’s Macadamia Masterpiece: Mind-blowing, life-changing nut butter blend
Male Optimization Formula with Organs (MOFO): Optimize testosterone naturally with 100% grassfed animal organ supplement
BeautyCounter: Complete line of cosmetics tested to be free of typical toxins and endocrine disruptors. Try Brad's favorite vitamin-C skin serum and make the switch away from toxic mainstream skin-care products! 
Butcher Box: Convenient, affordable home delivery - free shipping! - of the highest quality meat, poultry, and seafood with customizable box design. Click here for special promotion. 
Bala Enzyme: Electrolyte and triple enzyme recovery drink mix. BRAD30 for 30% off
BiOptimizers: Top quality performance supplements like magnesium, probiotics, and digestive enzymes. BRAD10 for 10% off
Paleo Valley: Nutrient-rich, ancestral inspired health products. BRAD15 for 15% off
BradNutrition.com: Coming soon - the ultimate whey protein superfuel formula for peak performance and longevity
Ultimate Morning Routine Online Course: Learn how to custom-design an energizing, focusing morning exercise routine. Enroll now for earlybird discount 

Check out Brad Kearns Favorites Pagefor great products and discounts

It’s time for the hurricane! 
My good friend and frequent podcast guest Dave Rossi, author of the wonderful book <a href="https://www.amazon.com/Imperative-Habit-Non-Spiritual-Practices-Spiritual/dp/1704417910/ref=sr_1_1?crid=6N638G6K7V2W&amp;keywords=Dave+rossi+imperative&amp;qid=1655783772&amp;sprefix=dave+rossi+imperative%2Caps%2C145&amp;sr=8-1">The Imperative Habit</a>, returns for a fifth appearance on the B.rad podcast. Trust me, by the time this episode is over, you’re going to feel compelled to buy his book, as you’re going to hear some awesome insights and cause for reflection in this fast moving episode. If you haven’t heard previous shows with Dave, he’s a Silicon Valley based businessman who has become quite a guru in the spiritual field in addition to writing a very well-received book, The Imperative Habit.
In this episode, Dave and I talk about the most effective strategies for long-term weight loss (something Dave is very familiar with as he once successfully dropped 50 pounds) and how to stay aligned with your health goals by coming at the challenge from the mindset component. We talk about the placebo effect—how it’s real and actually quite powerful, as well as why Dave says it is imperative today to build good habits and overcome the constant temptation of instant gratification dopamine-triggering pleasures and indulgences. Dave also details a kinder, gentler approach to goal setting where you make a choice to live healthily and do things that feel good instead of the “struggle and suffer” approach that is unfortunately too common, and much more—get ready for the hurricane!
 
TIMESTAMPS:
The mindset influences how you set your goals. It can make or break your progress. [01:06]
If you are a marathoner and you love it, you will have a different physiological response than if you hate what you are doing. It’s like the placebo effect. [07:31]
If you hear a podcast explaining why vegetables are not good for you, your mind can kick in and the vegetables you used to love, suddenly become unappetizing. [15:23]
There is no shortcut to get the body that you want. [19:18]
If your goal is to gain something, it probably won’t be authentic. [24:52]
A choice of what you want to do versus what you don’t want to do is choice versus willpower. And willpower gets stronger when we are stressed. [29:49]
Sugar is bad for me. I make the choice to have a healthy body as opposed to enjoying the pleasure of the dessert. [35:36]
You have to enjoy the journey that you are taking in order to get to that end game. [38:25]
If you are over exercising, you are going to turn down all kinds of other flames and feel more tired, more hungry, more apt to store, store fat rather than burn it. [42:02]
To lose weight, you have to have the power of choice to figure out what works for you. [44:43]
You can be fit, but not healthy. [48:31]
When you look at lifestyle as thoughts, emotions, food, activities, relationships, your lifestyle will have a corresponding body. [50:10]
Dave lost 50 to 60 pounds.  Brad asks, what was the trigger that made it happen? [52:36]
Develop the practice of the ability to say no to bodily urges. The food no longer has power. [01:00:27]
 
LINKS:    
<ul>
<li><a href="https://bradkearns.com/">Brad Kearns.com</a></li>
<li><a href="https://www.bradkearns.com/shop/">Brad’s Shopping page</a></li>
<li><a href="https://www.amazon.com/Imperative-Habit-Non-Spiritual-Practices-Spiritual/dp/1704417910/ref=sr_1_1?crid=F3XDR686M57S&amp;keywords=The+Imperative+Habit&amp;qid=1655825245&amp;sprefix=the+imperative+habit%2Caps%2C116&amp;sr=8-1">The Imperative Habit</a></li>
<li><a href="https://www.amazon.com/Dopamine-Nation-Finding-Balance-Indulgence/dp/152474672X/ref=tmm_hrd_swatch_0?_encoding=UTF8&amp;qid=1655825613&amp;sr=8-1">Dopamine Nation</a></li>
<li><a href="https://bradkearns.com/2022/06/01/jay-feldman-the-compelling-and-controversial-energy-balance-ideals-and-how-eat-less-exercise-more-is-missing-the-point/">Jay Feldman Podcast no. 1</a></li>
<li><a href="https://bradkearns.com/2022/06/07/jay-feldman-is-hormesis-even-healthy-and-is-fat-burning-really-the-end-all-or-should-we-eat-more-nutritious-carbs-to-be-less-stressed/">Jay Feldman Podcast no. 2</a></li>
<li><a href="https://www.amazon.com/Burn-Research-Really-Calories-Healthy/dp/0593421043/ref=tmm_pap_swatch_0?_encoding=UTF8&amp;qid=1655835665&amp;sr=1-1">Burn</a></li>
<li><a href="https://www.amazon.com/Hacking-American-Mind-Corporate-Takeover/dp/1101982586/ref=sr_1_1?crid=2KG7SUPN5PXZ6&amp;keywords=The+Hacking+of+the+American+Mind&amp;qid=1642725182&amp;sprefix=the+hacking+of+the+american+mind%2Caps%2C121&amp;sr=8-1">The Hacking of the American Mind</a></li>
</ul>
 
Join Brad for more fun on: 
Instagram: <a href="https://www.instagram.com/bradkearns1/">@bradkearns1</a>
Facebook: <a href="https://www.facebook.com/bradkearnsjumphigh">@bradkearnsjumphigh</a>
Twitter: <a href="https://twitter.com/bradleykearns">@bradleykearns</a>
YouTube: <a href="https://www.youtube.com/channel/UC4XXEoULD0AiiuPHdRw-Efg">@BradKearns</a>
TikTok: <a href="https://www.tiktok.com/@bradkearns">@bradkearns</a>
 
<ul>
<li>
We appreciate all feedback, and questions for Q&amp;A shows, emailed to <a href="mailto:getoveryourselfpodcast@gmail.com">podcast@bradventures.com</a>. If you have a moment, please share an episode you like with a quick text message, or leave a review on your podcast app. Thank you!
Check out each of these companies because they are absolutely awesome or they wouldn’t occupy this revered space. Seriously, Brad won’t promote anything he doesn’t absolutely love and use in daily life.
</li>
<li><a href="https://bradkearns.com/macademia-masterpiece/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/macademia-masterpiece/&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw3AQ3-_vU-DRZCPOmZI948Q">Brad’s Macadamia Masterpiece: </a>Mind-blowing, life-changing nut butter blend</li>
<li><a href="https://bradkearns.com/mofo/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/mofo/&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw2wKEG-rA2Nxox7Ex5ykel0">Male Optimization Formula with Organs (MOFO):</a> Optimize testosterone naturally with 100% grassfed animal organ supplement</li>
<li><a href="http://beautycounter.com/bradkearns" data-saferedirecturl="https://www.google.com/url?q=http://beautycounter.com/bradkearns&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw3CSTAMEqYvvt4s-QWggHjK">BeautyCounter:</a> Complete line of cosmetics tested to be free of typical toxins and endocrine disruptors. Try Brad's favorite vitamin-C skin serum and make the switch away from toxic mainstream skin-care products! </li>
<li><a href="https://www.butcherbox.com/lander/specialoffer-g?utm_campaign=Blog&amp;t=102ddb2ec7e908409da64391f5ddc4&amp;a=7224&amp;o=6&amp;utm_source=affiliate&amp;utm_medium=evergreen&amp;utm_term=Bradventures%20LLC%207224&amp;utm_content=&amp;aff_sub5=" data-cke-saved-href="https://www.butcherbox.com/lander/specialoffer-g?utm_campaign=Blog&amp;t=102ddb2ec7e908409da64391f5ddc4&amp;a=7224&amp;o=6&amp;utm_source=affiliate&amp;utm_medium=evergreen&amp;utm_term=Bradventures%20LLC%207224&amp;utm_content=&amp;aff_sub5=" data-saferedirecturl="https://www.google.com/url?q=https://www.butcherbox.com/lander/specialoffer-g?utm_campaign%3DBlog%26t%3D102ddb2ec7e908409da64391f5ddc4%26a%3D7224%26o%3D6%26utm_source%3Daffiliate%26utm_medium%3Devergreen%26utm_term%3DBradventures%2520LLC%25207224%26utm_content%3D%26aff_sub5%3D&amp;source=gmail&amp;ust=1652388002068000&amp;usg=AOvVaw2r1wgyoU2Dv2tr5Xp8UOyZ">Butcher Box:</a> Convenient, affordable home delivery - free shipping! - of the highest quality meat, poultry, and seafood with customizable box design. <a href="https://www.butcherbox.com/lander/specialoffer-g?utm_campaign=Blog&amp;t=102ddb2ec7e908409da64391f5ddc4&amp;a=7224&amp;o=6&amp;utm_source=affiliate&amp;utm_medium=evergreen&amp;utm_term=Bradventures%20LLC%207224&amp;utm_content=&amp;aff_sub5=" data-cke-saved-href="https://www.butcherbox.com/lander/specialoffer-g?utm_campaign=Blog&amp;t=102ddb2ec7e908409da64391f5ddc4&amp;a=7224&amp;o=6&amp;utm_source=affiliate&amp;utm_medium=evergreen&amp;utm_term=Bradventures%20LLC%207224&amp;utm_content=&amp;aff_sub5=" data-saferedirecturl="https://www.google.com/url?q=https://www.butcherbox.com/lander/specialoffer-g?utm_campaign%3DBlog%26t%3D102ddb2ec7e908409da64391f5ddc4%26a%3D7224%26o%3D6%26utm_source%3Daffiliate%26utm_medium%3Devergreen%26utm_term%3DBradventures%2520LLC%25207224%26utm_content%3D%26aff_sub5%3D&amp;source=gmail&amp;ust=1652388002068000&amp;usg=AOvVaw2r1wgyoU2Dv2tr5Xp8UOyZ">Click here</a> for special promotion. </li>
<li><a href="http://balaenzyme.com" data-saferedirecturl="https://www.google.com/url?q=http://balaenzyme.com&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw0FVji8aAjrTD-hOAE6gq3d">Bala Enzyme</a>: Electrolyte and triple enzyme recovery drink mix. BRAD30 for 30% off</li>
<li><a href="http://Magbreakthrough.com/brad" data-saferedirecturl="https://www.google.com/url?q=http://Magbreakthrough.com/brad&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw1evKLUFC4tRFe0zx_pFRmt">BiOptimizers</a>: Top quality performance supplements like magnesium, probiotics, and digestive enzymes. BRAD10 for 10% off</li>
<li><a href="http://paleovalley.com/brad" data-saferedirecturl="https://www.google.com/url?q=http://paleovalley.com/brad&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw23hEfrLkUaETQo_8kBVPAo">Paleo Valley</a>: Nutrient-rich, ancestral inspired health products. BRAD15 for 15% off</li>
<li><a href="http://bradnutrition.com/" data-saferedirecturl="https://www.google.com/url?q=http://bradnutrition.com/&amp;source=gmail&amp;ust=1646259314219000&amp;usg=AOvVaw0K26KJH-eYg_zQTGv8m4-1">BradNutrition.com</a>: Coming soon - the ultimate whey protein superfuel formula for peak performance and longevity</li>
<li><a href="https://bradkearns.com/morning-routine/" data-cke-saved-href="https://bradkearns.com/morning-routine/">Ultimate Morning Routine Online Course:</a> Learn how to custom-design an energizing, focusing morning exercise routine. <a href="https://bradkearns.com/morning-routine/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/morning-routine/&amp;source=gmail&amp;ust=1652388002069000&amp;usg=AOvVaw3RhX43ww7YoyTd3RG6h8Ki" data-cke-saved-href="https://bradkearns.com/morning-routine/">Enroll now for earlybird discount </a> Check out <a href="https://bradkearns.com/favorites/" data-saferedirecturl="https://www.google.com/url?q=https://bradkearns.com/favorites/&amp;source=gmail&amp;ust=1652388002069000&amp;usg=AOvVaw1BwtkPowfQOy8bWjm82fny" data-cke-saved-href="https://bradkearns.com/favorites/">Brad Kearns Favorites Page</a> for great products and discounts</li>
</ul>

Brad Kearns covers health, fitness, peak performance, personal growth, relationships, happiness, and longevity. Slow down, take a deep breath, take a cold plunge, and get over the high-stress, tightly wound approach that often leads to disappointment and burnout. Kearns, a New York Times bestselling author, Guinness World Record holder in Speedgolf, 2020 #1 ranked USA Masters track&field age 55-59 high jumper, and former national champion and #3 world-ranked professional triathlete, offers a diverse and sometimes spicy mix of shows: expert guest interviews, peak performance primers, and brief “Breather” shows providing quick insights and how-to tips that you can execute right away to improve your life.

Brad Kearns, NY Times bestselling author and Guinness World Record athlete,  offers a fun and diverse mix of interviews with leading authors and health experts, and "Breather" shows for peak performance and personal growth

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