When was the last time you got your vehicle—2-wheeler or 4-wheeler—physically inspected while renewing the insurance? Chances are, you may not have at all! And yet, PhonePe highlights that you can get a phone-based inspection done to avoid physical inspection!

In this episode of ‘The Advertiser’s Guide To The Galaxy’ Karthik Srinivasan looks at a really clever positioning brainwave from PhonePe Insurance that helps itself differentiate instantly from others!

Tune in to know more!

Check out the ads here: 

ACKO: https://www.youtube.com/watch?v=Pdgr8LQbXSY

Policybazaar: https://www.youtube.com/watch?v=mIyEqGucNCs

LIC: https://www.youtube.com/watch?v=EqcNHhsNzeA

PhonePe Hindi ad: https://www.youtube.com/watch?v=ABlG3_Uy35A

PhonePe South ads: Cars

Tamil - https://www.youtube.com/watch?v=hdMu3UzdiDA

Telugu - https://www.youtube.com/watch?v=fQoC6DliGLY

Malayalam - https://www.youtube.com/watch?v=xCLn7fHjZHM

Kannada - https://www.youtube.com/watch?v=L_f1v16PruM

PhonePe South ads: 2-wheelers

Tamil: https://www.youtube.com/watch?v=Z1dL8Snng-4

Telugu: https://www.youtube.com/watch?v=xjG3kI2WTEA

Malayalam: https://www.youtube.com/watch?v=VoWKbFWW0DA

Kannada: https://www.youtube.com/watch?v=55I9fOTgqQY



You can follow Karthik Srinivasan on social media

LinkedIn : ( https://www.linkedin.com/in/karts/ )

Twitter: ( https://twitter.com/beastoftraal )

Instagram: ( https://www.instagram.com/beastoftraal )

Blog: ( https://beastoftraal.com/) 

You can listen to this show and other incredible shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app. You can check out our website at https://shows.ivmpodcasts.com/featured

Do follow IVM Podcasts on social media.

We are @IVMPodcasts on Facebook, Twitter, & Instagram.

Follow the show across platforms:

Spotify, Apple Podcasts, JioSaavan, Google Podcasts, Amazon Music

When was the last time you got your vehicle—2-wheeler or 4-wheeler—physically inspected while renewing the insurance? Chances are, you may not have at all! And yet, PhonePe highlights that you can get a phone-based inspection done to avoid physical inspection!
In this episode of ‘The Advertiser’s Guide To The Galaxy’ Karthik Srinivasan looks at a really clever positioning brainwave from PhonePe Insurance that helps itself differentiate instantly from others!
Tune in to know more!
Check out the ads here: 
ACKO: <a href="https://www.youtube.com/watch?v=Pdgr8LQbXSY">https://www.youtube.com/watch?v=Pdgr8LQbXSY</a>
Policybazaar: <a href="https://www.youtube.com/watch?v=mIyEqGucNCs">https://www.youtube.com/watch?v=mIyEqGucNCs</a>
LIC: <a href="https://www.youtube.com/watch?v=EqcNHhsNzeA">https://www.youtube.com/watch?v=EqcNHhsNzeA</a>
PhonePe Hindi ad: <a href="https://www.youtube.com/watch?v=ABlG3_Uy35A">https://www.youtube.com/watch?v=ABlG3_Uy35A</a>
PhonePe South ads: Cars
Tamil - <a href="https://www.youtube.com/watch?v=hdMu3UzdiDA">https://www.youtube.com/watch?v=hdMu3UzdiDA</a>
Telugu - <a href="https://www.youtube.com/watch?v=fQoC6DliGLY">https://www.youtube.com/watch?v=fQoC6DliGLY</a>
Malayalam - <a href="https://www.youtube.com/watch?v=xCLn7fHjZHM">https://www.youtube.com/watch?v=xCLn7fHjZHM</a>
Kannada - <a href="https://www.youtube.com/watch?v=L_f1v16PruM">https://www.youtube.com/watch?v=L_f1v16PruM</a>
PhonePe South ads: 2-wheelers
Tamil: <a href="https://www.youtube.com/watch?v=Z1dL8Snng-4">https://www.youtube.com/watch?v=Z1dL8Snng-4</a>
Telugu: <a href="https://www.youtube.com/watch?v=xjG3kI2WTEA">https://www.youtube.com/watch?v=xjG3kI2WTEA</a>
Malayalam: <a href="https://www.youtube.com/watch?v=VoWKbFWW0DA">https://www.youtube.com/watch?v=VoWKbFWW0DA</a>
Kannada: <a href="https://www.youtube.com/watch?v=55I9fOTgqQY">https://www.youtube.com/watch?v=55I9fOTgqQY</a>
 
You can follow Karthik Srinivasan on social media
LinkedIn : (<a href="https://www.linkedin.com/in/karts/"> https://www.linkedin.com/in/karts/</a> )
Twitter: (<a href="https://twitter.com/beastoftraal"> https://twitter.com/beastoftraal</a> )
Instagram: (<a href="https://www.instagram.com/beastoftraal"> https://www.instagram.com/beastoftraal</a> )
Blog: (<a href="https://beastoftraal.com/"> https://beastoftraal.com/</a>) 
You can listen to this show and other incredible shows on the IVM Podcasts app on Android:<a href="https://ivm.today/android"> https://ivm.today/android</a> or iOS:<a href="https://ivm.today/ios"> https://ivm.today/ios</a>, or any other podcast app. You can check out our website at<a href="https://shows.ivmpodcasts.com/featured"> https://shows.ivmpodcasts.com/featured</a>
Do follow IVM Podcasts on social media.
We are @IVMPodcasts on<a href="https://www.facebook.com/ivmpodcasts/"> Facebook</a>,<a href="https://twitter.com/IVMPodcasts"> Twitter</a>, &amp;<a href="https://www.instagram.com/ivmpodcasts/?hl=en"> Instagram</a>.
Follow the show across platforms:
<a href="https://open.spotify.com/show/0nfLIV16ZTXt5PLrDamfpL?si=779b89d42ed74991">Spotify</a>,<a href="https://podcasts.apple.com/in/podcast/the-advertisers-guide-to-the-galaxy/id1639528579"> Apple Podcasts</a>,<a href="https://www.jiosaavn.com/shows/the-advertisers-guide-to-the-galaxy/1/u,EfLM7Evk0_"> JioSaavan</a>,<a href="https://podcasts.google.com/search/the%20advertiser's%20guide%20to%20the%20galaxy"> Google Podcasts</a>,<a href="https://music.amazon.in/podcasts/b9cf55ea-abdd-4080-adcd-1fd32a596a65/the-advertiser's-guide-to-the-galaxy"> Amazon Music</a>

Why do we like certain ads over others? What makes an ad talk-worthy for the right, or wrong, reasons? Is advertising art, or just business?

In the ‘The Advertiser's Guide to the Galaxy’ podcast, host Karthik Srinivasan dissects advertising campaigns by questioning the what, why, and how, so that people are able to see the same ad with new eyes.

Karthik Srinivasan is a Communications consultant and he has been working in the field for over two decades. 

PS: The show's title is inspired by Douglas Adams’ The Hitchhikers’ Guide to the Galaxy, a book that Karthik considers his No. 1 favorite of all time.

Why do we like certain ads over others? What makes an ad talk-worthy for the right, or wrong, reasons? Is advertising art, or just business?In the ‘The Advertiser's Guide to the Galaxy’ podcast, host Karthik Srinivasan dissects advertising campaigns by questioning the what, why, and how, so that people are able to see the same ad with new eyes.Karthik Srinivasan is a Communications consultant and he has been working in the field for over two decades. PS: The show's title is inspired by Douglas Adams’ The Hitchhikers’ Guide to the Galaxy, a book that Karthik considers his No. 1 favorite of all time.

In the ‘The Advertiser's Guide to the Galaxy’ podcast, host Karthik Srinivasan dissects advertising campaigns by questioning the what, why, and how, so that people are able to see the same ad with new eyes.

The Advertiser's Guide to the Galaxy

In this episode of ‘The Advertiser’s Guide To The Galaxy’ Karthik Srinivasan looks at a really clever positioning brainwave from PhonePe Insurance that helps itself differentiate instantly from others!

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