Take #65 - Adam Rivietz on $50M in Creator Payouts, The Future of Influencer Marketing & What Brands Still Get Wrong

The Creator Economy's Quiet Architect: Adam "Riv" Rivietz on Building #paid, $50M in Creator Payouts, and What Brands Still Get Wrong What does it actually take to build the infrastructure behind the creator economy, not just talk about it? This week, I sit down with Adam "Riv" Rivietz, co-founder…

Take #64 - Why Your PR Strategy Is Broken (And What Actually Works Now) | Ashley Orfus, ALAB Group

What if everything you thought you knew about PR was already outdated? Ashley Orfus, founder of ALAB Group, left a high-profile career in luxury fashion and entertainment to build a communications firm designed for the way modern audiences actually discover and trust ideas. Over 13 years, she has …

Take #63 - How to Get Brand Deals: What Talent Managers Actually Want From Creators

What does a talent manager actually do, and what are creators completely getting wrong about the role? This week on That Digital Take, host welcomes Kristen MacLellan, founder of Yesterday Agency, a Toronto-based talent and digital management firm she built from the ground up in 2021. Kristen has …

Take #62 - Your Nervous System Is Talking. Are You Listening? | Louise Upperton

In this episode of That Digital Take, host Torri Webster sits down with Louise Upperton, sound meditation practitioner, somatic movement guide, Reiki practitioner, and Director of Programming, Partnerships & Content at Supernatural Toronto, to explore what it actually means to build a wellness life…

Take #61 - iHeartRadio Announcement & The Phase Where Most People Quit

Podcast consistency, creator growth, and the moment most people quit! That Digital Take hits 60 episodes and lands on iHeartRadio. In this milestone episode, host Torri Webster gets real about what building quietly actually looks like. Plus the London trip working with Robert Pattinson, hosting the…

Take #60 - From Her Dad's Jewelry Counter to Founding Dainty Diamond | Jess Fried on Custom Gold, Permanent Jewelry & the Future of Engagement Rings

What does it take to turn a childhood spent in a diamond shop into a thriving luxury jewelry brand? Jess Fried, founder of Toronto-based Dainty Diamond, joins That Digital Take to answer exactly that. Jess grew up in her family's jewelry store, earned a Master's in Media and Journalism from Wester…

Take #59: Robyn Ottolini on Growing Down, Going Independent, and the Demo That Broke the Internet

What happens when a viral country song gives you everything, and then you walk away from it? Robyn Ottolini is the trucker's daughter from Uxbridge, Ontario who turned a TikTok moment into a platinum record, a Warner Nashville deal, and a spot opening for Shania Twain and Tim McGraw. Then she left…

Take #58 - From Corporate to $12M Founder to Luxury CEO: How Ashley Boyce Builds Brands That Last

What does it really take to build a brand people can't stop talking about, and can't stop buying from? This week on That Digital Take, host Torri Webster sits down with Ashley Boyce, luxury brand strategist, former Unilever portfolio lead, co-founder of $12M DTC fragrance company Noteworthy, and n…

Take #57 - From Women's Shelter to Canadian Beauty Brand: Brandi Leifso on Evio Beauty, Fearless Choices & Building a Brand With Purpose

Brandi Leifso started Evio Beauty from a women's shelter at 21 with a bootlegged Photoshop. Now she's in 460 Shoppers Drug Mart locations and has a debut book. This is what Fearless Choices actually look like. -- What does it look like to build a globally recognized beauty brand from a women's sh…

Take #56 - Hair Confidence, Extensions & Building a Luxury Beauty Brand | Natalie With-Seidelin of Brush Beauty Bar

What if the hair you've always wanted could change the way you show up in the world? In this episode of That Digital Take, host sits down with Natalie With-Seidelin, founder of the award-winning Brush Beauty Bar Inc. in Burlington and creator of Brush'd The Label, a luxury hair extension line know…