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This Founder's Failed Social Networking Site Led to a Multi-Billion Dollar Idea - The Story

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How do you build a billion-dollar startup? Ask Mark Pincus.

The founder of Zynga and creator of FarmVille, Mark turned a $350,000 personal investment into one of the most successful gaming companies in history — eventually selling to Take-Two Interactive for over $12 billion. Along the way, he invested early in Facebook, launched one of the first social networks, and learned more from his failures than his wins.

In his new book, Life at the Speed of Play: Launch Products People Love!, Mark shares the product philosophy and founder mindset behind his biggest successes and his biggest swings. In this episode, Mark sits down with Oz to talk about why control is the secret to creativity and what it really takes to spot an opportunity before it's obvious to build something the world didn't know it needed.

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