What are early adopters, and why are they important? In this episode, we look at Everett Rogers theory of the diffusion of innovation and how new ideas get adopted by a population. Plus, we revisit the sad tale of the HD DVD format.

<p>What are early adopters, and why are they important? In this episode, we look at Everett Rogers theory of the diffusion of innovation and how new ideas get adopted by a population. Plus, we revisit the sad tale of the HD DVD format.</p>

TechStuff is a show about technology. And it’s not just how technology works. Join host Jonathan Strickland as he explores the people behind the tech, the companies that market it and how technology affects our lives and culture.

TechStuff

The Diffusion of Innovation Theory

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/d4e6e2e2-f640-41f0-8bb7-b16a01357e43/transcript

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