Introduction

There is a future in direct mail

On-demand direct mail

Classifications of customer data

What is negative space

Data and customer interaction

Managing data exhaustion

Tea Time: Technology's affect on relationships

Customer Data is a great opportunity for marketing professionals but it's also a great responsibility. Join us and our guest Meg Ugenti as we explore the many ways we can use customer data while maintaining customer privacy. 

Meg Ugenti, Corporate Director of Marketing, Focus USA

Meg refers to herself as a data geek, millennial marketer, and a female C-Level executive who specializes in helping companies connect to their audience. She has built and sustained long-term strategic marketing programs across automotive, healthcare, insurance, e-commerce, and consumer goods verticals, utilizing data intelligence to benefit her clients' online and offline marketing channels. She has established long-term relationships and successful acquisition programs with internationally recognized brands, wholesale agency partners, and small-medium business owners. She is not only responsible for building strategic marketing programs for her clients, but for her company, Focus USA.

Meg is also the founder and host of the Coffee & Conversions video podcast. And Board Member of the Marketing Club of NY. 

You can follow Meg on LinkedIn https://www.linkedin.com/in/megcookfocus/

You can follow her video blog, Coffee & Conversions at this link: https://www.focus-usa.com/coffee-conversions/

The upcoming Coffee & Conversions series discussing connected TV begins on October 18th. You can register on the Coffee & Conversions website.

Information on the Marketing Club of New York can be found here:

https://marketingclubny.org/

Customer Data is a great opportunity for marketing professionals but it's also a great responsibility. Join us and our guest Meg Ugenti as we explore the many ways we can use customer data while maintaining customer privacy. 
Meg Ugenti, Corporate Director of Marketing, Focus USA
Meg refers to herself as a data geek, millennial marketer, and a female C-Level executive who specializes in helping companies connect to their audience. She has built and sustained long-term strategic marketing programs across automotive, healthcare, insurance, e-commerce, and consumer goods verticals, utilizing data intelligence to benefit her clients' online and offline marketing channels. She has established long-term relationships and successful acquisition programs with internationally recognized brands, wholesale agency partners, and small-medium business owners. She is not only responsible for building strategic marketing programs for her clients, but for her company, Focus USA.
Meg is also the founder and host of the Coffee &amp; Conversions video podcast. And Board Member of the Marketing Club of NY. You can follow Meg on LinkedIn <a href="https://www.linkedin.com/in/megcookfocus/">https://www.linkedin.com/in/megcookfocus/</a>
You can follow her video blog, Coffee &amp; Conversions at this link: <a href="https://www.focus-usa.com/coffee-conversions/">https://www.focus-usa.com/coffee-conversions/</a>
The upcoming Coffee &amp; Conversions series discussing connected TV begins on October 18th. You can register on the Coffee &amp; Conversions website.
Information on the Marketing Club of New York can be found here:
<a href="https://marketingclubny.org/">https://marketingclubny.org/</a>

In many cultures, "Aunties" are known for their experience and insight. Angelia McFarland and Gina Rosenthal are marketing and technology industry veterans who are spilling the "tea" on the future of these critical areas. In each episode, they take a hard look at trends in marketing and technology and share their experience and insights. Not only will you learn something new each episode, the aunties will challenge you to think through the hype and develop a healthy understanding of the trends affecting your future. 

Seasons 1 & 2 are sponsored by EOP Media and Digital Sunshine Solutions and can be found at this link. Season 3 welcomes a new Tech Auntie, Marian Newsome, who will join Gina Rosenthal to discuss all things AI. Season 3 episodes can be found here. 

In many cultures, "Aunties" are known for their experience and insight. Angelia McFarland and Gina Rosenthal are marketing and technology industry veterans who are spilling the "tea" on the future of these critical areas. In each episode, they take a hard look at trends in marketing and technology and share their experience and insights. Not only will you learn something new each episode, the aunties will challenge you to think through the hype and develop a healthy understanding of the trends affecting your future. 
Seasons 1 &amp; 2 are sponsored by EOP Media and Digital Sunshine Solutions and can be found at this <a href="https://techaunties.eopmedia.com">link</a>. Season 3 welcomes a new Tech Auntie, Marian Newsome, who will join Gina Rosenthal to discuss all things AI. Season 3 episodes can be found <a href="https://techaunties.com">here</a>.

Advertisement