Brenda created her line of active wear for curvy women because she noticed the demand for functional and fun designs made of good quality that wasn’t offered by standard ranges. She says they are the only brand in Australia to offer beautiful curvy woman activewear of excellent quality that is functionally fitted for sizes ranging from 10-38. She had a strong feeling that there were many women, with curvy figures like herself, that were desperate to find fun, colorful (and functional!) activewear, but her fear of failing got the better of her. For starters, she had never launched any business before, much less an online retail business. But now pursuing her dream has totally changed her life. She’s grown in confidence. She’s met amazing people. She’s learnt new skills. She’s conquered old fears & built a rich network of amazing women around her.